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~person:"Carlson, Les"
~person:"Torres, Ivonne M."
~subject:"Consumer behaviour"
~subject:"Social Marketing"
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Consumer behaviour
Social Marketing
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Carlson, Les
Torres, Ivonne M.
McQuarrie, Edward F.
3
Dewenter, Ralf
2
Gieseking, Thomas
2
Hopkins, Christopher D.
2
Neijens, Peter C.
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Journal of current issues and research in advertising : JCIRA
2
Journal of advertising : official publication of the American Academy of Advertising
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ECONIS (ZBW)
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The visual presentation of beauty in transnational fashion magazine advertisements
Fowler, Jie G.
;
Carlson, Les
- In:
Journal of current issues and research in advertising : …
36
(
2015
)
2
,
pp. 136-156
Persistent link: https://www.econbiz.de/10011304685
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2
Depictions of self-inflicted versus blameless victims for nonprofits employing print advertisements
Shanahan, Kevin J.
;
Hopkins, Christopher D.
;
Carlson, Les
; …
- In:
Journal of advertising : official publication of the …
41
(
2012
)
3
,
pp. 55-74
Persistent link: https://www.econbiz.de/10009738527
Saved in:
3
The efficacy of the use of implicature and actor portrayal labels by non-profits in anti-smoking print advertisements
Shanahan, Kevin J.
;
Hopkins, Christopher D.
;
Carlson, Les
- In:
Journal of current issues and research in advertising : …
30
(
2008
)
2
,
pp. 65-78
Persistent link: https://www.econbiz.de/10003807886
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