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~person:"Cavusgil, Erin"
~subject:"Consumer behaviour"
~subject:"Firm performance"
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Consumer behaviour
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Marketingmanagement
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International marketing
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Multinationales Unternehmen
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Cavusgil, Erin
Sheth, Jagdish N.
11
Homburg, Christian
10
O'Cass, Aron
10
Hawkins, Del I.
9
Kumar, V.
9
Laukkanen, Tommi
9
Best, Roger J.
8
Ko, Eunju
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Spann, Martin
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Vrontis, Demetris
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Bauer, Hans H.
7
Brettel, Malte
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Esch, Franz-Rudolf
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Gierl, Heribert
7
Melewar, T. C.
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Morgan, Neil A.
7
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Peter, Jerome Paul
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Verhoef, Peter C.
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Wiedmann, Klaus-Peter
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Bruwer, Johan
6
Foxall, Gordon R.
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Hirvonen, Saku
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Martin, Kelly D.
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Mothersbaugh, David L.
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Ngo, Liem Viet
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Parnell, John A.
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Rajagopal
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Smith, N. Craig
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Sohail, M. Sadiq
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Thurasamy Ramayah
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Zeithammer, Robert
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Alserhan, Baker Ahmad
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Bodlaj, Mateja
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Boso, Nathaniel
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Chintagunta, Pradeep K.
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Dekimpe, Marnik G.
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Eisingerich, Andreas B
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International business review : the official journal of the European International Business Academy
1
Journal of international marketing
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ECONIS (ZBW)
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Middle-class consumers in emerging markets : conceptualization, propositions, and implications for international marketers
Cavusgil, S. Tamer
;
Deligonul, Seyda
;
Kardes, Ilke
; …
- In:
Journal of international marketing
26
(
2018
)
3
,
pp. 94-108
Persistent link: https://www.econbiz.de/10011924488
Saved in:
2
Marketing capabilities, positional advantage, and performance of born global firms : contingent effect of ambidextrous innovation
Martin, Silvia L.
;
Javalgi, Rajshekhar G.
;
Cavusgil, Erin
- In:
International business review : the official journal of …
26
(
2017
)
3
,
pp. 527-543
Persistent link: https://www.econbiz.de/10011712268
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