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~person:"Chandon, Pierre"
~person:"Ignatius, Adi"
~subject:"USA"
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Chandon, Pierre
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4
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3
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How package design and packaged-based marketing claims lead to overeating
Chandon, Pierre
-
2012
Persistent link: https://www.econbiz.de/10009625612
Saved in:
2
How Indra Nooyi turned design thinking into strategy : an interview with PepsiCo’s CEO
Nooyi, Indra
;
Ignatius, Adi
- In:
Harvard business review : HBR
93
(
2015
)
9
,
pp. 80-85
Persistent link: https://www.econbiz.de/10011340318
Saved in:
3
"Gutes Design polarisiert"
Nooyi, Indra
(
interviewee
);
Ignatius, Adi
(
interviewer
)
- In:
Harvard-Business-Manager : das Wissen der Besten
37
(
2015
)
11
,
pp. 61-67
Persistent link: https://www.econbiz.de/10011535046
Saved in:
4
How package designe and packaged-based marketing claims to lead overeating
Chandon, Pierre
- In:
Applied economic perspectives and policy
25
(
2013
)
1
,
pp. 7-31
Persistent link: https://www.econbiz.de/10009732022
Saved in:
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