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~person:"Chase, Richard B."
~subject:"Relationship marketing"
~type_genre:"Article in journal"
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California management review
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Harvard-Business-Manager : das Wissen der Besten
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Optimizing customer involvement : how close should you be to your customers?
Sampson, Scott
;
Chase, Richard B.
- In:
California management review
65
(
2022
)
1
,
pp. 119-146
Persistent link: https://www.econbiz.de/10014240176
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Wie erlebt der Kunde Ihren Service?
Chase, Richard B.
;
Dasu, Sriram
- In:
Harvard-Business-Manager : das Wissen der Besten
23
(
2001
)
6
,
pp. 88-94
Persistent link: https://www.econbiz.de/10001632152
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