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~person:"Chawla, Deepak"
~person:"Choi, Inyoung"
~person:"Heinemann, Gerrit"
~person:"Kalinić, Zoran"
~person:"Kazbegi, Aleksander"
~person:"Okazaki, Shintaro"
~type_genre:"Book section"
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Mobile Business
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Chawla, Deepak
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Kazbegi, Aleksander
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6
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4
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M-commerce : global experiences and perspectives
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Trust and new technologies : marketing and management on the Internet and mobile media
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Ubiquitous commerce for creating the personalized marketplace : concepts for next generation adoption
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5G mobile targeting ads
Okazaki, Shintaro
;
Peng, Yue
- In:
Media and change management : creating a path for new …
,
(pp. 479-489)
.
2022
Persistent link: https://www.econbiz.de/10013167461
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2
No-Line-Systeme als höchste Evolutionsstufe des Multi-Channel-Handels
Heinemann, Gerrit
- In:
Digitalisierung und Innovation : Planung, Entstehung, …
,
(pp. 169-184)
.
2013
Persistent link: https://www.econbiz.de/10014544368
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3
Who's afraid of ubiquitous promotion? : exploring the effects of privacy concerns
Okazaki, Shintaro
;
Navarro-Bailón, Maria Ángeles
- In:
Breaking new ground in theory and practice
,
(pp. 233-245)
.
2011
Persistent link: https://www.econbiz.de/10009380725
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4
QR code mobile promotion : an initial inquiry
Okazaki, Shintaro
;
Hirose, Morikazu
;
Li, Hairong
- In:
Breaking new ground in theory and practice
,
(pp. 407-422)
.
2011
Persistent link: https://www.econbiz.de/10009380995
Saved in:
5
South Korea : vision of a ubiquitous network world
Bang, Jounghae
;
Choi, Inyoung
- In:
Ubiquitous commerce for creating the personalized …
,
(pp. 191-207)
.
2009
Persistent link: https://www.econbiz.de/10003851990
Saved in:
6
Assessing the effect of trust on mobile advertising campaigns : the Japanese case
Okazaki, Shintaro
- In:
Trust and new technologies : marketing and management …
,
(pp. 146-164)
.
2008
Persistent link: https://www.econbiz.de/10003770895
Saved in:
7
South Korea : vision of a ubiquitous network world
Bang, Jounghae
;
Choi, Inyoung
- In:
M-commerce : global experiences and perspectives
,
(pp. 197-219)
.
2006
Persistent link: https://www.econbiz.de/10003563707
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