//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Chen, Long-Sheng"
~person:"Chu, Ta-Chung"
~person:"Wu, Chong"
~subject:"Internet marketing"
~type_genre:"Article in journal"
~type_genre:"Aufsatzsammlung"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Unscharfe Logik"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Internet marketing
Fuzzy sets
5
Fuzzy-Set-Theorie
5
Multi-criteria analysis
4
Multikriterielle Entscheidungsanalyse
4
Online-Marketing
3
Ranking method
3
Ranking-Verfahren
3
Consumer behaviour
2
Konsumentenverhalten
2
Online retailing
2
Online-Handel
2
Viral marketing
2
Virales Marketing
2
extended TODIM
2
online reviews
2
Advertising
1
Beziehungsmarketing
1
Customer repurchase rate
1
Decision
1
Decision theory
1
Emotion
1
Entscheidung
1
Entscheidungstheorie
1
Facebook
1
Fuzzy DEMATEL
1
Fuzzy Delphi method
1
Fuzzy ISM-MICMAC
1
Fuzzy TOPSIS
1
Fuzzy weighted normalized distances index
1
Lieferantenbewertung
1
Mathematical programming
1
Mathematische Optimierung
1
Mobile advertising
1
Mobile communications
1
Mobilkommunikation
1
Objectives
1
Product ranking
1
Rank
1
Relationship marketing
1
more ...
less ...
Online availability
All
Undetermined
3
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
Aufsatzsammlung
Aufsatz in Zeitschrift
3
Language
All
English
3
Author
All
Chen, Long-Sheng
Chu, Ta-Chung
Wu, Chong
Kumar, Anil
3
Dash, Manoj Kumar
2
Srivastava, Praveen Ranjan
2
Arroyo-Cañada, Francisco-Javier
1
Balouchi, Mina
1
Dahooie, Jalil Heidary
1
Dubey, Ashish
1
Estiri, Mehrdad
1
Ghandour, Ahmad
1
Gil-Lafuente, Jaime
1
Hu, Jan-shiun
1
Janmohammadi, Mahshid
1
Kar, Arpan Kumar
1
Khanmohammadi, Ehsan
1
Khatwan, Gauravi
1
Khatwani, Gaurav
1
Kysely, Miroslav
1
Lekakos, George
1
Li, Yongli
1
Lin, Shiang-Lin
1
Maier, Christian
1
Mattke, Jens
1
Mayopu, Richard G.
1
Misirlis, Nikolaos
1
Nalluri, Venkateswarlu
1
Reis, Lea
1
Shih, Ya-yueh
1
Shukla, Shekhar
1
Sindhwani, Piyush
1
Trivedi, Shrawan Kumar
1
Turskis, Zenonas
1
Vlachopoulou, Maro
1
Weitzel, Tim
1
Yang, Heng-Li
1
Zavadskas, Edmundas Kazimieras
1
Zhang, Donglai
1
more ...
less ...
Published in...
All
Electronic commerce research
1
Journal of modelling in management
1
Journal of the Operational Research Society
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Modeling the key attributes for improving customer repurchase rates through mobile advertisements using a fuzzy mixed approach
Nalluri, Venkateswarlu
;
Mayopu, Richard G.
;
Chen, Long-Sheng
- In:
Journal of modelling in management
19
(
2024
)
1
,
pp. 145-168
Persistent link: https://www.econbiz.de/10014486290
Saved in:
2
Ranking objectives of advertisements on Facebook by a fuzzy TOPSIS method
Chu, Ta-Chung
;
Kysely, Miroslav
- In:
Electronic commerce research
21
(
2021
)
4
,
pp. 881-916
Persistent link: https://www.econbiz.de/10012698532
Saved in:
3
An extended TODIM method to rank products with online reviews under intuitionistic fuzzy environment
Zhang, Donglai
;
Li, Yongli
;
Wu, Chong
- In:
Journal of the Operational Research Society
71
(
2020
)
2
,
pp. 322-334
Persistent link: https://www.econbiz.de/10012215741
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->