//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Chen, Long-Sheng"
~person:"Chu, Ta-Chung"
~subject:"Consumer behaviour"
~subject:"Internet marketing"
~type_genre:"Article in journal"
~type_genre:"Aufsatzsammlung"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Unscharfe Logik"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
Internet marketing
Fuzzy sets
2
Fuzzy-Set-Theorie
2
Online-Marketing
2
Advertising
1
Beziehungsmarketing
1
Customer repurchase rate
1
Facebook
1
Fuzzy DEMATEL
1
Fuzzy Delphi method
1
Fuzzy ISM-MICMAC
1
Fuzzy TOPSIS
1
Fuzzy weighted normalized distances index
1
Konsumentenverhalten
1
Mobile advertising
1
Mobile communications
1
Mobilkommunikation
1
Multi-criteria analysis
1
Multikriterielle Entscheidungsanalyse
1
Objectives
1
Rank
1
Ranking method
1
Ranking-Verfahren
1
Relationship marketing
1
Social Web
1
Social networking sites
1
Social web
1
Werbung
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
Aufsatzsammlung
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Chen, Long-Sheng
Chu, Ta-Chung
Khatwani, Gaurav
3
Kumar, Anil
3
Casillas, Jorge
2
Chatzipanagiotou, Kalliopi
2
Christodoulides, George
2
Das, Gopal
2
Dash, Manoj Kumar
2
Dorokhov, Oleksandr
2
Dorokhova, Liudmyla
2
Srivastava, Praveen Ranjan
2
Veloutsou, Cleopatra
2
Abellana, Dharyll Prince Mariscal
1
Agovino, Massimiliano
1
Ahmad, Shimi Naurin
1
Annunziata, Azzurra
1
Apostolos, Giovanis
1
Arantes, Rafael Ferro Munhoz
1
Aref, Mayada
1
Arora, Anchal
1
Arroyo-Cañada, Francisco-Javier
1
Augusto, Mário Gomes
1
Balouchi, Mina
1
Banerjee, Anuradha
1
Banerji, Diptiman
1
Banwet, D. K.
1
Baskar, R.
1
Bhasin, Harsh V.
1
Bongara, Billy
1
Bongo, Miriam F.
1
Bose, Indranil
1
Bu, Kyunghee
1
Bui, Tat Dat
1
Caballes, Shirley Ann A.
1
Calache, Lucas Daniel Del Rosso
1
Carpinetti, Luiz Cesar Ribeiro
1
Casillas, J.
1
Cebi, Selcuk
1
Chakraborty, B.
1
Chandra, Bibhas
1
Chang, Chao-Chin
1
more ...
less ...
Published in...
All
Electronic commerce research
1
Journal of modelling in management
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Modeling the key attributes for improving customer repurchase rates through mobile advertisements using a fuzzy mixed approach
Nalluri, Venkateswarlu
;
Mayopu, Richard G.
;
Chen, Long-Sheng
- In:
Journal of modelling in management
19
(
2024
)
1
,
pp. 145-168
Persistent link: https://www.econbiz.de/10014486290
Saved in:
2
Ranking objectives of advertisements on Facebook by a fuzzy TOPSIS method
Chu, Ta-Chung
;
Kysely, Miroslav
- In:
Electronic commerce research
21
(
2021
)
4
,
pp. 881-916
Persistent link: https://www.econbiz.de/10012698532
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->