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~person:"Chiang, Wei-yu Kevin"
~source:"econis"
~subject:"Consumer behaviour"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Bibliography included"
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Consumer behaviour
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Chiang, Wei-yu Kevin
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European journal of operational research : EJOR
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ECONIS (ZBW)
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Optimal promotional mix and pricing when faced with uncertain product value
Wang, Ruibing
;
Wang, Qiao
;
Chiang, Wei-yu Kevin
- In:
European journal of operational research : EJOR
313
(
2024
)
2
,
pp. 637-651
Persistent link: https://www.econbiz.de/10014456616
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