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~person:"Chiguvi, Douglas"
~subject:"Brand"
~subject:"Marketing management"
~subject:"Retail trade"
~type_genre:"Aufsatz in Zeitschrift"
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Emergent marketing strategies and their influence on the Customer Value Proposition of Fast-Moving Consumer Goods (FMCG) businesses during Covid 19 Pandemic in Botswana
Chiguvi, Douglas
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Sepepe, Thuso
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2023
Persistent link: https://www.econbiz.de/10014285228
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