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~person:"Cho, Yun Kyung"
~subject:"Dienstleistungsqualität"
~subject:"Viral marketing"
~type_genre:"Aufsatz in Zeitschrift"
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Dienstleistungsqualität
Viral marketing
E-commerce
5
Electronic Commerce
5
Einzelhandel
4
Internet
4
Online retailing
4
Online-Handel
4
Retail trade
4
Internet retailing
3
Service quality
3
Beziehungsmarketing
2
Consumer behaviour
2
Customer satisfaction
2
Konsumentenverhalten
2
Kundenzufriedenheit
2
Relationship marketing
2
Resource-based view
2
Ressourcenorientierter Ansatz
2
Bundling strategy
1
Competitive advantage
1
Cross-disciplinary perspectives
1
Dienstleistungsmanagement
1
Dienstleistungssektor
1
KMU
1
Leistungsbündel
1
Market coverage
1
Perception
1
Preismanagement
1
Pricing strategy
1
Product quality
1
Product type
1
Produktqualität
1
Repurchase intention
1
SME
1
Service industry
1
Service management
1
Small internet retailing
1
Wahrnehmung
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Wettbewerbsvorteil
1
content validity
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Aufsatz in Zeitschrift
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English
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Cho, Yun Kyung
Law, Chun Hung Roberts
8
Marimon, Frederic
4
Rodríguez-Díaz, Manuel
4
Agrawal, Vivek
3
Barrutia, José M.
3
Benbasat, Izak
3
Bressolles, Grégory
3
Brun, Isabelle
3
Cenfetelli, Ronald T.
3
Cheng, T. C. E.
3
Cui, Geng
3
Dika, Zamir
3
Duan, Wenjing
3
Duarte, Paulo
3
Furner, Christopher P.
3
Khan, Mohammed Naved
3
Li, Hongxiu
3
Liu, Yong
3
Lobel Trong Thuy Tran
3
Mariani, Marcello M.
3
Mishra, Pravudatta
3
Patel, S. K.
3
Pavlou, Paul A.
3
Peng, Ling
3
Qiu, Liangfei
3
Rajaobelina, Lova
3
Ricard, Line
3
Román, Sergio
3
Sachan, Amit
3
Satapathy, Suchismita
3
Seth, Nitin
3
Sparks, Beverley
3
Stamenkov, Gjoko
3
Abdul Rahman
2
Adhikari, Arnab
2
Aggarwal, Aanchal
2
Aggarwal, Rohit
2
Ahmad, Asad
2
Akram, Umair
2
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Journal of service research : JSR
2
Journal of retailing and consumer services
1
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ECONIS (ZBW)
3
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1
Creating customer repurchase intention in internet retailing : the effects of multiple service events and product type
Cho, Yun Kyung
- In:
Journal of retailing and consumer services
22
(
2015
),
pp. 213-222
Persistent link: https://www.econbiz.de/10010469043
Saved in:
2
Service quality and price perceptions by internet retail customers : linking the three stages of service interaction
Cho, Yun Kyung
- In:
Journal of service research : JSR
17
(
2014
)
4
,
pp. 432-445
Persistent link: https://www.econbiz.de/10010432161
Saved in:
3
Toward a provider-based view on the design and delivery of quality e-service encounters
Cho, Yun Kyung
;
Menor, Larry J.
- In:
Journal of service research : JSR
13
(
2010
)
1
,
pp. 83-95
Persistent link: https://www.econbiz.de/10003959018
Saved in:
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