//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Choi, Yung Kyun"
~person:"Cox, Joe"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Computer game"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Computerspiel
11
Video game
11
Brand image
3
Markenimage
3
South Korea
3
Südkorea
3
USA
3
United States
3
Asymmetric information
2
Asymmetrische Information
2
Computerspieleindustrie
2
Consumer behaviour
2
Internet marketing
2
Konsumentenverhalten
2
Online-Marketing
2
Product quality
2
Produktqualität
2
Signalling
2
Video game industry
2
Welt
2
World
2
Absatz
1
Advertising
1
Advertising effects
1
Betriebssystem
1
China
1
Competition
1
Confidence
1
Cross-cultural marketing
1
Cultural goods
1
Cultural identity
1
Cultural sociology
1
Designation of origin
1
Economics of leisure
1
Freizeitwirtschaft
1
Freizeitökonomie
1
Fuzzy sets
1
Fuzzy-Set-Theorie
1
Herkunftsbezeichnung
1
Information Asymmetry
1
more ...
less ...
Online availability
All
Free
3
Undetermined
2
Type of publication
All
Article
8
Book / Working Paper
3
Type of publication (narrower categories)
All
Article in journal
7
Aufsatz in Zeitschrift
7
Arbeitspapier
3
Graue Literatur
3
Non-commercial literature
3
Working Paper
3
Aufsatz im Buch
1
Book section
1
more ...
less ...
Language
All
English
11
Author
All
Choi, Yung Kyun
Cox, Joe
Castronova, Edward
20
Ward, Michael R.
14
Storz, Cornelia
10
Sreejesh, S.
9
Claussen, Jörg
8
Kretschmer, Tobias
8
Engelstätter, Benjamin
7
Müller-Lietzkow, Jörg
7
Reijmersdal, Eva A. van
7
Teipen, Christina
7
Terlutter, Ralf
7
Vashisht, Devika
7
Wagner, Gert G.
7
Aguzzoni, Luca
6
Argentesi, Elena
6
Bell, Mark W.
6
Breuer, Markus
6
Buccirossi, Paolo
6
Ciari, Lorenzo
6
Duso, Tomaso
6
Dwivedi, Yogesh Kumar
6
Dwyer, Brendan
6
Harviainen, J. Tuomas
6
Hernandez, Monica D.
6
Kolb, Albert
6
Oechssler, Joerg
6
Pabilonia, Sabrina Wulff
6
Pavenkov, Oleg
6
Pelsmacker, Patrick de
6
Rubtcova, Mariia
6
Scholz, Tobias M.
6
Waiguny, Martin K. J.
6
Zackariasson, Peter
6
Buijzen, Moniek
5
Cauberghe, Verolien
5
Dürsch, Peter
5
Franses, Philip Hans
5
Ghosh, Tathagata
5
Gretz, Richard T.
5
more ...
less ...
Published in...
All
CIE working paper series
3
Journal of consumer behaviour : an international research review
2
Handbook on the economics of leisure
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of business research : JBR
1
Journal of cultural economics
1
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
1
The Asia Pacific journal of economics and business : APJEB
1
more ...
less ...
Source
All
ECONIS (ZBW)
11
Showing
1
-
10
of
11
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Identifying preferences and heterogeneity of consumers in multiplayer video games
Kaimann, Daniel
;
Maraun, Nadja
;
Cox, Joe
-
2016
Persistent link: https://www.econbiz.de/10011458157
Saved in:
2
The interaction of signals : a fuzzy set analysis of the video game industry
Kaimann, Daniel
;
Cox, Joe
-
2014
Persistent link: https://www.econbiz.de/10010413855
Saved in:
3
The signaling effect of critics : evidence from a market for experience goods
Cox, Joe
;
Kaimann, Daniel
-
2013
Persistent link: https://www.econbiz.de/10010194473
Saved in:
4
How character presence in advergames affects brand attitude and game performance : a cross-cultural comparison
Choi, Yung Kyun
;
Yoon, Sukki
;
Taylor, Charles Raymond
- In:
Journal of consumer behaviour : an international …
14
(
2015
)
6
,
pp. 357-365
Persistent link: https://www.econbiz.de/10011508871
Saved in:
5
Country of origin and brand image influences on perceptions of online game quality
Kim, Sang Jin
;
Choi, Yung Kyun
;
Kim, Kyung Hoon
;
Liu, …
- In:
Journal of consumer behaviour : an international …
14
(
2015
)
6
,
pp. 389-398
Persistent link: https://www.econbiz.de/10011508886
Saved in:
6
What makes a blockbuster video game? : an empirical analysis of US sales data
Cox, Joe
- In:
Managerial and decision economics : MDE ; the …
35
(
2014
)
3
,
pp. 189-198
Persistent link: https://www.econbiz.de/10010344774
Saved in:
7
Audio and visual distractions and implicit brand memory : a study of video game players
Choi, Yung Kyun
;
Lee, Sung mi
;
Li, Hairong
- In:
Journal of advertising : official publication of the …
42
(
2013
)
2/3
,
pp. 219-227
Persistent link: https://www.econbiz.de/10009778520
Saved in:
8
Online game characters' influence on brand trust : self-disclosure, group membership, and product type
Choi, Yung Kyun
;
Yoon, Sukki
;
Lacey, Heather P.
- In:
Journal of business research : JBR
66
(
2013
)
8
,
pp. 996-1003
Persistent link: https://www.econbiz.de/10009755379
Saved in:
9
The economics of the video-gaming leisure market
Cox, Joe
- In:
Handbook on the economics of leisure
,
(pp. 407-427)
.
2011
Persistent link: https://www.econbiz.de/10009505772
Saved in:
10
Purchasing power parity and cultural convergence : evidence from the global video games market
Cox, Joe
- In:
Journal of cultural economics
32
(
2008
)
3
,
pp. 201-214
Persistent link: https://www.econbiz.de/10003752481
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->