Nguyen, Diep T.N.; Pham, Minh; Chovancová, Miloslava; … - In: Cogent Business & Management 10 (2023) 2, pp. 1-25
perceived benefit in omnichannel retailers. Simultaneously, it assesses how psychological ownership affects customer retention …, the study discovered that psychological ownership is not only a critical antecedent of customer retention but also …