Bardon, Thibaut; Clegg, Stewart; Josserand, Emmanuel - HAL - 2012
In contemporary western society, questions of identity concerning "who am I?" and "how should I act?" (Alvesson, 2000 … distinctive identity becomes a constantly shifting project (Knights & Willmott, 1989; Giddens, 1991; McAdams, 1996). Consequently …, individuals tend now to problematize identity through projects of the self more likely undertaken at an individual or group level …