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~person:"Cliquet, Gérard"
~person:"Ritschel, Falk"
~person:"Swoboda, Bernhard"
~subject:"International market entry"
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Journal of retailing and consumer services
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ECONIS (ZBW)
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Internationalisation of retail firms : state of the art after 20 years of research
Swoboda, Bernhard
;
Zentes, Joachim
;
Elsner, Stefan
- In:
Marketing : journal of research and management
5
(
2009
)
2
,
pp. 105-126
Persistent link: https://www.econbiz.de/10003908020
Saved in:
2
Special issue: International value chain activities by retailers and wholesaler
Cliquet, Gérard
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003699310
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