//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Crossley, Archibald M."
~person:"Malhotra, Naresh K."
~person:"Shaw, Eric H."
~source:"econis"
~subject:"Economists"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Marketing theory"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Economists
Marketing theory
53
Marketingtheorie
53
Market research
25
Marktforschung
25
Theorie
12
Theory
12
History of economic thought
11
Ökonomische Ideengeschichte
11
Marketing
7
USA
7
United States
7
Consumer behaviour
3
International marketing
3
Internationales Marketing
3
Konsumentenverhalten
3
Marketing management
3
Marketingmanagement
3
Naresh K. Malhotra
3
Scientific method
3
Wissenschaftliche Methode
3
Ökonomen
3
Betriebswirtschaftsstudium
2
Bibliometrics
2
Bibliometrie
2
Democratization
2
Demokratisierung
2
Economics department
2
Geschichte
2
Graduate business education
2
History
2
Marketing systems
2
Wirtschaftshochschule
2
resource-advantage theory
2
1975-1976
1
A general theory of marketing
1
Broadening marketing
1
Broadening of marketing
1
Curriculum
1
Decision
1
more ...
less ...
Type of publication
All
Article
2
Book / Working Paper
1
Type of publication (narrower categories)
All
Aufsatz im Buch
2
Biografie
2
Biography
2
Book section
2
Reprint
2
Article in journal
1
Aufsatz in Zeitschrift
1
Collection of articles of several authors
1
Sammelwerk
1
more ...
less ...
Language
All
English
3
Author
All
Crossley, Archibald M.
Malhotra, Naresh K.
Shaw, Eric H.
Jones, D. G. Brian
3
Hörschgen, Hans
2
Rabe, Christina
2
Wooliscroft, Ben
2
Alderson, Edward Hill
1
Alderson, Wroe
1
Babbitt, Irving
1
Bartels, Robert
1
Beckman, Theodore N.
1
Borden, Neil H.
1
Carsky, Mary L.
1
Clewett, R. M.
1
Copeland, Melvin T.
1
Cowan, Donald R. G.
1
Cox, Reavis
1
Cunningham, Ross M.
1
Duncan, Delbert J.
1
Engle, N. H.
1
Erdman, Henry E.
1
Franke, Nikolaus
1
Freedman, Craig
1
Grether, E. T.
1
Grether, Ewald Theophilus
1
Harris, Garth E.
1
Hollander, Stanley C.
1
Huegy, Harvey W.
1
Hunt, Shelby D.
1
Jacobs, Laurence Wile
1
Layton, Roger A.
1
Leander, Folke
1
Lieb, Johannes
1
Lucas, D. B.
1
Lynch, Edmund C.
1
McKeon, William J.
1
McNair, Malcolm P.
1
Mehren, George L.
1
More, Paul Elmer
1
Ordinary of Newgate
1
more ...
less ...
Published in...
All
History of marketing thought ; Volume 1
1
History of marketing thought ; Volume 2
1
Review of marketing research
1
Source
All
ECONIS (ZBW)
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Special issue: Marketing Legends
Malhotra, Naresh K.
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009270407
Saved in:
2
Paul Terry Cherington
Crossley, Archibald M.
-
2008
Persistent link: https://www.econbiz.de/10003643845
Saved in:
3
Robert Bartels and the history of marketing thought
Shaw, Eric H.
;
Tamilia, Robert D.
-
2008
Persistent link: https://www.econbiz.de/10003644069
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->