Robert Bartels and the history of marketing thought
Year of publication: |
2008
|
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Authors: | Shaw, Eric H. ; Tamilia, Robert D. |
Published in: |
History of marketing thought ; Volume 2. - Los Angeles : SAGE Publications. - 2008, p. 83-96
|
Subject: | Robert D. W. Bartels | Ökonomen | Economists | Marketingtheorie | Marketing theory | USA | United States |
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