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~person:"Dale, Jeremy"
~person:"Foroudi, Pantea"
~subject:"Marketingmanagement"
~subject:"United Kingdom"
~type_genre:"Case study"
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Marketingmanagement
United Kingdom
Marketing
5
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5
Brand management
4
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4
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4
Corporate reputation
3
Firmenimage
3
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2
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2
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Case study
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Dale, Jeremy
Foroudi, Pantea
Bruhn, Manfred
6
Kotler, Philip
6
Piercy, Nigel
6
Willcocks, Leslie
6
Bieger, Thomas
5
Devine, Marion
5
Hollensen, Svend
5
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5
Adhikari, Atanu
4
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4
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4
Foroudi, Mohammad Mahdi
4
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4
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4
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4
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4
Tesar, George
4
Argentesi, Elena
3
Backhaus, Klaus
3
Balain, Shashi
3
Balmer, John M. T.
3
Blythe, Jim
3
Braganza, Ashley
3
Buccirossi, Paolo
3
Calvano, Emilio
3
Ceyp, Michael H.
3
Denyer, David
3
Duso, Tomaso
3
Ghobadian, Abby
3
Keller, Kevin Lane
3
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3
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3
Marsh, Craig
3
McAdam, Rodney
3
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3
Nava, Salvatore
3
O'Regan, Nicholas
3
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3
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Building corporate identity, image and reputation in the digital era
6
Employee relations
1
Human resource management journal
1
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ECONIS (ZBW)
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1
Reputation : configuring the symmetrical and asymmetrical paths to architecture in a retail setting
Foroudi, Mohammad Mahdi
;
Foroudi, Pantea
;
Jin, Zhongqi
- In:
Building corporate identity, image and reputation in …
,
(pp. 113-139)
.
2022
Persistent link: https://www.econbiz.de/10012609374
Saved in:
2
Conceptualising sensory brand experience : using review of knowledge fields to identify potential future research direction
Zha, Dongmei
;
Foroudi, Pantea
;
Jin, Zhongqi
;
Melewar, T. C.
- In:
Building corporate identity, image and reputation in …
,
(pp. 140-168)
.
2022
Persistent link: https://www.econbiz.de/10012609379
Saved in:
3
Corporate identity : definition and component
Foroudi, Mohammad Mahdi
;
Foroudi, Pantea
;
Balmer, John M.T.
- In:
Building corporate identity, image and reputation in …
,
(pp. 11-74)
.
2022
Persistent link: https://www.econbiz.de/10012609368
Saved in:
4
Managing marketing competencies : a framework for understanding antecedents of marketing capability and its relation to company's core competencies
Foroudi, Pantea
;
Foroudi, Mohammad Mahdi
;
Hafeez, Khalid
; …
- In:
Building corporate identity, image and reputation in …
,
(pp. 75-112)
.
2022
Persistent link: https://www.econbiz.de/10012609370
Saved in:
5
Value co-creation behaviour : antecedents and consequences
Alqayed, Yousef
;
Foroudi, Pantea
;
Dennis, Charles
; …
- In:
Building corporate identity, image and reputation in …
,
(pp. 218-259)
.
2022
Persistent link: https://www.econbiz.de/10012609394
Saved in:
6
Why do organisations engage in HR initiatives? : a test case of a health and wellbeing intervention
Greasley, Kay
;
Edwards, Paul
;
Baker-McClearn, Denise
; …
- In:
Employee relations
34
(
2012
)
4
,
pp. 443-462
Persistent link: https://www.econbiz.de/10009619516
Saved in:
7
Behavioural intentions in the UK fashion industry : the impact of perceived fashion innovativeness on fashion brand image with the moderating role of social media marketing and lov...
Lari, Helnaz Ahmadi
;
Foroudi, Pantea
;
Imani, Saheb
- In:
Building corporate identity, image and reputation in …
,
(pp. 307-346)
.
2022
Persistent link: https://www.econbiz.de/10012609402
Saved in:
8
Absence
management
and presenteeism : the pressures on employees to attend work and the impact of attendance on performance
Baker-McClearn, Denise
;
Greasley, Kay
;
Dale, Jeremy
; …
- In:
Human resource management journal
20
(
2010
)
3
,
pp. 311-328
Persistent link: https://www.econbiz.de/10003995435
Saved in:
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