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~person:"Davies, Gary"
~subject:"B-to-B-Marketing"
~subject:"Business-to-business marketing"
~subject:"Markenimage"
~type:"article"
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Davies, Gary
Roper, Stuart
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Business to business branding : external and internal satisfiers and the role of training quality
Roper, Stuart
;
Davies, Gary
- In:
European journal of marketing : EJM
44
(
2010
)
5
,
pp. 567-590
Persistent link: https://www.econbiz.de/10003990962
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