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~person:"De Roeck, Kenneth"
~person:"Mzembe, Andrew Ngawenja"
~subject:"Corporate brand"
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Corporate branding and corporate social responsibility : toward a multi-stakeholder interpretive perspective
Maon, François
;
Swaen, Valérie
;
De Roeck, Kenneth
- In:
Journal of business research : JBR
126
(
2021
),
pp. 64-77
Persistent link: https://www.econbiz.de/10012494305
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