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~person:"Di Maria, Eleonora"
~subject:"Marketing management"
~subject:"Produktgestaltung"
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Marketing management
Produktgestaltung
Product design
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Italien
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Italy
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KMU
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Marketingmanagement
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Di Maria, Eleonora
Herrmann, Andreas
20
Sosa, Manuel
17
Thisse, Jacques-François
15
Verganti, Roberto
15
Anderson, Simon P.
13
Dell'Era, Claudio
13
Koppelmann, Udo
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Orth, Ulrich R.
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Chhajed, Dilip
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Chan, Tian Heong
10
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10
Landwehr, Jan Rüdiger
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Spence, Charles
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Dahl, Darren W.
9
Mihm, Jürgen
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Palma, André de
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Tsafarakis, Stelios
9
Baldwin, Carliss Y.
8
Bauer, Hans H.
8
Heitmann, Mark
8
Herstatt, Cornelius
8
Kohli, Rajeev
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Ludden, Geke
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Moss, Gloria
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Motta, Massimo
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Niedderer, Kristina
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Toktay, L. Beril
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Ulrich, Karl T.
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Brown, Tim
7
Chen, Ying-Ju
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Clune, Stephen
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Eichner, Thomas
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7
Gupta, Surendra M.
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7
Huber, Frank
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European journal of innovation management
1
Global business review
1
Knowledge management strategies for business development
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Managing networks of creativity
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ECONIS (ZBW)
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Customer participation in new product development : an Industry 4.0 perspective
Naeem, Hafiz Muhammad
;
Di Maria, Eleonora
- In:
European journal of innovation management
25
(
2022
)
6
,
pp. 637-655
Persistent link: https://www.econbiz.de/10014231228
Saved in:
2
Luxury firms in China : the role of design and marketing capabilities
Bettiol, Marco
;
Chiarvesio, Maria
;
Di Maria, Eleonora
; …
- In:
Global business review
17
(
2016
)
6
,
pp. 1269-1279
Persistent link: https://www.econbiz.de/10011665141
Saved in:
3
Design, communication, and competitive advantage in the Italian furniture districts
Di Maria, Eleonora
- In:
Managing networks of creativity
,
(pp. 126-142)
.
2011
Persistent link: https://www.econbiz.de/10009376366
Saved in:
4
SMEs and competitive advantage : a mix of innovation, marketing, and ICT : the case of "Made in Italy"
Di Maria, Eleonora
;
Micelli, Stefano
- In:
Knowledge management strategies for business development
,
(pp. 310-323)
.
2010
Persistent link: https://www.econbiz.de/10003905713
Saved in:
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