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~person:"Di Virgilio, Francesca"
~person:"Hai-Jew, Shalin"
~person:"Ozuem, Wilson"
~source:"econis"
~subject:"Konsumentenverhalten"
~subject:"Social web"
~subject:"United States"
~type_genre:"Aufsatz im Buch"
~type_genre:"Conference proceedings"
~type_genre:"Konferenzschrift"
~type_genre:"Textbook"
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Konsumentenverhalten
Social web
United States
Social Web
24
Consumer behaviour
5
Internet marketing
5
Online-Marketing
5
Beziehungsmarketing
4
Luxury goods
4
Luxusgüter
4
Relationship marketing
4
Viral marketing
4
Virales Marketing
4
Web 2.0 technologies
4
Web 2.0-Technologien
4
Coronavirus
3
Customer retention
3
Fashion
3
Kundenbindung
3
Marketing management
3
Marketingmanagement
3
Mode
3
Software
3
Arbeitsgruppe
2
Brand management
2
Computerspiel
2
Knowledge transfer
2
Markenführung
2
Team
2
Video game
2
Web analytics
2
Webanalyse
2
Wissenstransfer
2
Age group
1
Altersgruppe
1
Arbeitskräfte
1
Automation
1
Automatisierung
1
Bed and breakfast
1
Behavioral economics
1
Bekleidungsindustrie
1
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Online availability
All
Undetermined
13
Type of publication
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Article
25
Type of publication (narrower categories)
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Aufsatz im Buch
Conference proceedings
Konferenzschrift
Textbook
Book section
25
Article in journal
8
Aufsatz in Zeitschrift
8
Aufsatzsammlung
3
Collection of articles of several authors
3
Sammelwerk
3
Case study
1
Fallstudie
1
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Language
All
English
25
Author
All
Di Virgilio, Francesca
Hai-Jew, Shalin
Ozuem, Wilson
Greenstein, Shane M.
10
Martínez-López, Francisco J.
10
Möslein, Kathrin
10
Büttgen, Marion
9
Fantapié Altobelli, Claudia
9
Kirchhoff, Sabine
9
Bauer, Hans H.
8
Adeola, Ogechi
7
Dölling, Steffen
7
Füller, Johann
7
Grabner-Kräuter, Sonja
7
Möhlenbruch, Dirk
7
Wiedmann, Klaus-Peter
7
Camilleri, Mark Anthony
6
Gázquez-Abad, Juan Carlos
6
Hinson, Robert
6
Klamma, Ralf
6
Korflesch, Harald F. O. von
6
Krcmar, Helmut
6
Langner, Sascha
6
Michelis, Daniel
6
Constantinides, Efthymios
5
Coombs, W. Timothy
5
Ferri, Fernando
5
Grifoni, Patrizia
5
Hennigs, Nadine
5
Indrawati
5
Jentz, Gaylord A.
5
Kollmann, Tobias
5
Kreutzer, Ralf T.
5
Leimeister, Jan Marco
5
Malthouse, Edward C.
5
Manzoor, Amir
5
Meckel, Miriam
5
Miller, Roger LeRoy
5
Pellegrini, Tassilo
5
Ratten, Vanessa
5
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Published in...
All
Computer-mediated marketing strategies : social media and online brand communities
6
Social media listening and monitoring for business applications
4
HR analytics and digital HR practices : digitalization post COVID-19
2
Remote workforce training : effective technologies and strategies
2
Social media for knowledge management applications in modern organizations
2
Analyzing the strategic role of social networking in firm growth and productivity
1
Branding and sustainable competitive advantage : building virtual presence
1
Critical issues on changing dynamics in employee relations and workforce diversity
1
Handbook of research on management of cultural products : e-relationship marketing and accessibility perspectives
1
Handbook of research on using global collective intelligence and creativity to solve wicked problems
1
Human resource management and digitalization
1
Leveraging computer-mediated marketing environments
1
The art of digital marketing for fashion and luxury brands : market spaces and marketplaces
1
The social issue in contemporary society : relations between companies, public administrations, and people
1
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Source
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ECONIS (ZBW)
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25
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1
The influence of social media usage on firm performance during the COVID-19 era : an empirical study
Di Virgilio, Francesca
;
Soliman, Mohammad
;
Ul Haq, …
- In:
HR analytics and digital HR practices : digitalization …
,
(pp. 25-50)
.
2022
Persistent link: https://www.econbiz.de/10012872773
Saved in:
2
Social media strategy within organizational communication : major open issues and challenges
Di Virgilio, Francesca
;
Valderrama Santomé, Mónica
; …
- In:
Human resource management and digitalization
,
(pp. 207-227)
.
2019
Persistent link: https://www.econbiz.de/10011955441
Saved in:
3
Analysing users' engagement with eSports team : does Covid-19 matter?
Di Virgilio, Francesca
;
Soliman, Mohammad
;
Ul Haq, …
- In:
HR analytics and digital HR practices : digitalization …
,
(pp. 243-271)
.
2022
Persistent link: https://www.econbiz.de/10012872808
Saved in:
4
Social media and online brand communities
Ansarin, Madina
;
Ozuem, Wilson
- In:
Computer-mediated marketing strategies : social media …
,
(pp. 1-27)
.
2015
Persistent link: https://www.econbiz.de/10010481713
Saved in:
5
Manually profiling egos and entities across social media platforms : evaluating shared messaging and contents, user networks, and metadata
Hai-Jew, Shalin
- In:
Analyzing the strategic role of social networking in …
,
(pp. 352-405)
.
2017
Persistent link: https://www.econbiz.de/10011531153
Saved in:
6
Bringing social media into work : the positive and negative effects on policy implementation - an introduction to theory and research
Di Virgilio, Francesca
- In:
Critical issues on changing dynamics in employee …
,
(pp. 121-142)
.
2021
Persistent link: https://www.econbiz.de/10012509814
Saved in:
7
Online brand communities, customer participation and loyalty in the luxury fashion industry : strategic insights
Ozuem, Wilson
;
Willis, Michelle
- In:
The art of digital marketing for fashion and luxury …
,
(pp. 107-129)
.
2021
Persistent link: https://www.econbiz.de/10012607354
Saved in:
8
Visual stories of COVID-19 social-physical distancing from tagged social imagery
Hai-Jew, Shalin
- In:
Handbook of research on using global collective …
,
(pp. 245-284)
.
2021
Persistent link: https://www.econbiz.de/10012619346
Saved in:
9
Using small world networks for e-marketing in academia
Hai-Jew, Shalin
- In:
Remote workforce training : effective technologies and …
,
(pp. 192-230)
.
2014
Persistent link: https://www.econbiz.de/10010425486
Saved in:
10
Social media for knowledge sharing in a higher education institution in the Sub-Saharan African context
Di Virgilio, Francesca
;
Asunka, S.
- In:
The social issue in contemporary society : relations …
,
(pp. 155-177)
.
2019
Persistent link: https://www.econbiz.de/10012062792
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