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~person:"Diamantopoulos, Adamantios"
~person:"Paul, Justin"
~source:"econis"
~subject:"Brand image"
~subject:"Electronic Commerce"
~subject:"Service quality"
~subject:"Social web"
~type_genre:"Article in journal"
~type_genre:"Article"
~type_genre:"Conference proceedings"
~type_genre:"Glossar enthalten"
~type_genre:"Marktinformation"
~type_genre:"Umfrage"
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Search: subject_exact:"Consumer Behaviour"
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Brand image
Electronic Commerce
Service quality
Social web
Consumer behaviour
96
Konsumentenverhalten
96
Markenimage
38
Brand management
31
Markenführung
31
Brand
22
Markenartikel
22
Designation of origin
20
Herkunftsbezeichnung
20
International marketing
12
Internationales Marketing
12
Beziehungsmarketing
9
Bibliometrics
9
Bibliometrie
9
Relationship marketing
9
Customer satisfaction
8
Einzelhandel
8
Kundenzufriedenheit
8
Online retailing
8
Online-Handel
8
Retail trade
8
Dienstleistungsqualität
7
Luxury goods
6
Luxusgüter
6
Structural equation model
6
Strukturgleichungsmodell
6
Advertising effects
5
Emotion
5
Environmental consciousness
5
Motivation
5
Personality psychology
5
Persönlichkeitspsychologie
5
Satisfaction
5
Umweltbewusstsein
5
Werbewirkung
5
Confidence
4
Coronavirus
4
Emerging economies
4
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46
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Article in journal
Article
Conference proceedings
Glossar enthalten
Marktinformation
Umfrage
Aufsatz in Zeitschrift
47
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1
Language
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English
47
Author
All
Diamantopoulos, Adamantios
Paul, Justin
Han, Heesup
50
Loureiro, Sandra Maria Correia
33
Mattila, Anna S.
28
Hollebeek, Linda D.
26
Phau, Ian
26
Filieri, Raffaele
25
Bang, Nguyen
24
Prentice, Catherine
24
Jang, Soocheong
23
Dwivedi, Yogesh Kumar
22
Sreejesh, S.
22
Japutra, Arnold
21
Veloutsou, Cleopatra
20
Bilgihan, Anil
19
Melewar, T. C.
19
Park, Jungkun
19
Sarkar, Abhigyan
19
Balaji, M. S.
18
Flavián Blanco, Carlos
18
Guzman, Francisco
18
Hyun, Sunghyup Sean
18
Ekinci, Yuksel
17
Ko, Eunju
17
Quach, Sara
17
Rita, Paulo
17
Vrontis, Demetris
17
Wong, IpKin Anthony
17
Ahn, Jiseon
16
Das, Gopal
16
Johnson, Lester W.
16
Khan, Imran
16
Law, Chun Hung Roberts
16
Line, Nathaniel D.
16
Rather, Raouf Ahmad
16
Gierl, Heribert
15
Gursoy, Dogan
15
Hanks, Lydia
15
Lee, Seonjeong
15
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Journal of business research : JBR
15
Journal of international marketing
6
Journal of retailing and consumer services
5
International marketing review
3
International journal of consumer studies
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
British journal of management
1
British journal of management : BJM
1
Business strategy and the environment
1
European journal of marketing : EJM
1
European management journal
1
International journal of contemporary hospitality management
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of promotion management : JPM
1
Journal of strategic marketing
1
Journal of the Academy of Marketing Science
1
Management international review : mir ; journal of international business
1
Technological forecasting & social change : an international journal
1
Technovation : the international journal of technological innovation, entrepreneurship and technology management
1
The journal of product & brand management
1
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ECONIS (ZBW)
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1
The interplay of brand, brand origin and brand user stereotypes in forming value perceptions
Gidaković, Petar
;
Szőcs, Ilona
;
Diamantopoulos, Adamantios
- In:
British journal of management
33
(
2022
)
4
,
pp. 1924-1949
Persistent link: https://www.econbiz.de/10013463552
Saved in:
2
Masstige scale : an alternative to measure brand equity
Alagarsamy, Subburaj
;
Mehrolia, Sangeeta
;
Paul, Justin
- In:
International journal of consumer studies
48
(
2024
)
1
,
pp. 1-14
Persistent link: https://www.econbiz.de/10014465441
Saved in:
3
The impact of brand transparency of food delivery apps in interactive brand communication
Chopdar, Prasanta Kr
;
Paul, Justin
- In:
Journal of research in interactive marketing : …
18
(
2024
)
2
,
pp. 238-256
Persistent link: https://www.econbiz.de/10014521197
Saved in:
4
When mass meets prestige : the impact of symbolic motivations, inspirations, and purchase intentions for Masstige products
Mansoor, Mahnaz
;
Paul, Justin
;
Saeed, Abid
;
Hwa, Jacky …
- In:
Journal of business research : JBR
176
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014550370
Saved in:
5
Healthcare apps' purchase intention : a consumption values perspective
Chakraborty, Debarun
;
Paul, Justin
- In:
Technovation : the international journal of …
120
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014476559
Saved in:
6
Theory of dogmatism, personality traits and shopping behavior
Paul, Justin
;
Gupta, Sahil
;
Tyagi, Shenki
- In:
European management journal
41
(
2023
)
2
,
pp. 302-311
Persistent link: https://www.econbiz.de/10014289457
Saved in:
7
Unraveling customer repurchase intention in OFDL context : an investigation using a hybrid technique of SEM and fsQCA
Dogra, Nikhil
;
Adil, Mohd
;
Sadiq, Mohd
;
Dash, Ganesh
; …
- In:
Journal of retailing and consumer services
72
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014253481
Saved in:
8
Impact of nation brand experience on nation brand loyalty, and positive WOM in a changing environment : the role of nation brand love
Yadav, Rohit
;
Paul, Justin
;
Mittal, Amit
- In:
International marketing review
40
(
2023
)
1
,
pp. 28-48
Persistent link: https://www.econbiz.de/10014227448
Saved in:
9
The virality of advertising content
Kaur, Balpreet
;
Paul, Justin
;
Sharma, Rishi R.
- In:
Journal of research in interactive marketing : …
17
(
2023
)
3
,
pp. 374-397
Persistent link: https://www.econbiz.de/10014313413
Saved in:
10
Consumers' choice behavior : an interactive effect of expected eudaimonic well-being and green altruism
Mansoor, Mahnaz
;
Paul, Justin
- In:
Business strategy and the environment
31
(
2022
)
1
,
pp. 94-109
Persistent link: https://www.econbiz.de/10012815464
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