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~person:"Donvito, Raffaele"
~subject:"Konsumentenverhalten"
~subject:"Steuerwettbewerb"
~type_genre:"Article in journal"
~type_genre:"Fallstudie"
~type_genre:"Hochschulschrift"
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Donvito, Raffaele
Basfirinci, Cigdem
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Hong, Sung-tai
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
The journal of brand management : an international journal
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ECONIS (ZBW)
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Creativity and passion between global branding and country of origin roots
Aiello, Gaetano
;
Donvito, Raffaele
;
Vescovi, Tiziano
- In:
Journal of global scholars of marketing science : …
23
(
2013
)
4
,
pp. 357-360
Persistent link: https://www.econbiz.de/10010408098
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2
An international perspective on luxury brand and country-of-origin effect
Aiello, Gaetano
;
Donvito, Raffaele
;
Godey, Bruno
; …
- In:
The journal of brand management : an international journal
16
(
2008/09
)
5/6
,
pp. 323-337
Persistent link: https://www.econbiz.de/10003847251
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