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Edwards, Steven M
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International journal of advertising : the quarterly review of marketing communications
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The effect of 3-D product visualisation on the strength of brand attitude
Lee, Ki-Young
;
Li, Hairong
;
Edwards, Steven M
- In:
International journal of advertising : the quarterly …
31
(
2012
)
2
,
pp. 377-397
Persistent link: https://www.econbiz.de/10009976138
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