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~person:"Esch, Franz-Rudolf"
~person:"Gröppel-Klein, Andrea"
~person:"Sharp, Anne"
~subject:"Deutschland"
~subject:"Lebensmitteleinzelhandel"
~subject:"Marktforschung"
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Deutschland
Lebensmitteleinzelhandel
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Ladengestaltung
10
Store design
10
Consumer behaviour
7
Konsumentenverhalten
7
Germany
4
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3
Food retailing
3
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3
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3
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2
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Absatz
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Endcaps
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Food trade
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Esch, Franz-Rudolf
Gröppel-Klein, Andrea
Sharp, Anne
Bogomolova, Svetlana
3
Diehl, Sandra
3
Kotzab, Herbert
3
Teller, Christoph
3
Breugelmans, Els
2
Campo, Katia
2
Caruso, William
2
Cohen, Justin
2
Germelmann, Claas Christian
2
Gijsbrechts, Els
2
Hansen, Torben
2
Izquierdo-Yusta, Alicia
2
Jiménez-Zarco, Ana Isabel
2
Lockshin, Lawrence S.
2
Martínez-Ruiz, María Pilar
2
Poggenpohl, Marcus
2
Redler, Jörn
2
Reiner, Gerald
2
Schliewe, Jana
2
Schröder, Hendrik
2
Swoboda, Bernhard
2
Tan, Pei Jie
2
Wagner, Udo
2
Wang, Hsiau-Han
2
Weinberg, Peter
2
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2
Zimmermann, Gregor
2
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1
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1
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1
Aranda, Evangelina
1
Arthanari, Anuradha
1
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1
Bartmann, Benedikt
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Handelsforschung
2
Journal of retailing and consumer services
2
Diskussionspapiere der Europa-Universität Viadrina Frankfurt (Oder), Fakultät Wirtschaftswissenschaften
1
Journal of advertising research
1
Marketing : ZFP ; journal of research and management
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ECONIS (ZBW)
7
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1
Assessing the sales effectiveness of differently located endcaps in a supermarket
Tan, Pei Jie
;
Corsi, Armando
;
Cohen, Justin
;
Sharp, Anne
; …
- In:
Journal of retailing and consumer services
43
(
2018
),
pp. 200-208
Persistent link: https://www.econbiz.de/10011883199
Saved in:
2
The real estate value of supermarket endcaps : why location in-store matters
Caruso, William
;
Corsi, Armando Maria
;
Bogomolova, Svetlana
- In:
Journal of advertising research
58
(
2018
)
2
,
pp. 177-188
Persistent link: https://www.econbiz.de/10011884982
Saved in:
3
Fundamental patterns of in-store shopper behavior
Sorensen, Herb
;
Bogomolova, Svetlana
;
Anderson, Katherine
; …
- In:
Journal of retailing and consumer services
37
(
2017
),
pp. 182-194
Persistent link: https://www.econbiz.de/10011729837
Saved in:
4
Space utilisation and retail store image : how the arrangement of organic foods impacts on the overall image of retail stores
Gröppel-Klein, Andrea
;
Kamm, Friederike
- In:
Marketing : ZFP ; journal of research and management
36
(
2014
)
2
,
pp. 69-81
Persistent link: https://www.econbiz.de/10010385242
Saved in:
5
Produkt- und markenspezifischer Einsatz von Zweitplatzierungen : theoretische Grundlagen und empirische Ergebnisse
Esch, Franz-Rudolf
;
Redler, Jörn
- In:
Handelsforschung
17
(
2003
),
pp. 147-169
Persistent link: https://www.econbiz.de/10001728873
Saved in:
6
The more the better? : Arousing merchandising concepts and in-store buying behavior
Gröppel-Klein, Andrea
;
Baun, Dorothea
-
2002
Persistent link: https://www.econbiz.de/10001684616
Saved in:
7
Förderung der Mental Convenience beim Einkauf durch Cognitive Maps und kundenorientierte Produktgruppierungen
Esch, Franz-Rudolf
- In:
Handelsforschung
11
(
1996
),
pp. 317-337
Persistent link: https://www.econbiz.de/10001220103
Saved in:
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