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~person:"Evans, Nathaniel J."
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Evans, Nathaniel J.
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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The role of a companion banner and sponsorship transparency in recognizing and evaluating article-style native advertising
Campbell, Colin L.
;
Evans, Nathaniel J.
- In:
Journal of interactive marketing : a quarterly …
43
(
2018
),
pp. 17-32
Persistent link: https://www.econbiz.de/10011920045
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