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~person:"Fink, Carsten"
~person:"Grewe, Gundula"
~person:"Sethuraman, Raj"
~subject:"Germany"
~type:"book"
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Fink, Carsten
Grewe, Gundula
Sethuraman, Raj
Riekhof, Hans-Christian
8
Deleersnyder, Barbara
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Olbrich, Rainer
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Bentele, Günter
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ECONIS (ZBW)
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The impact of the degree of similarity between private labels and original national brands on consumer buying behaviour - an empirical investigation based on German household panel...
Olbrich, Rainer
;
Orenstrat, Ruth
;
Grewe, Gundula
; …
-
2016
Persistent link: https://www.econbiz.de/10012156397
Saved in:
2
The impact of the degree of similarity between private labels and original national brands on consumer buying behaviour : an empirical investigation based on German household panel...
Olbrich, Rainer
;
Orenstrat, Ruth
;
Grewe, Gundula
; …
-
2016
Persistent link: https://www.econbiz.de/10011690653
Saved in:
3
Handelsmarken und Marktdurchdringung : Ursachen und Auswirkungen auf den Konsumgüterhandel
Grewe, Gundula
-
2010
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003934842
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