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~person:"Florack, Arnd"
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Florack, Arnd
Zabkar, Vesna
46
Žabkar, Vesna
45
Kolar, Tomaž
10
Arslanagic-Kalajdzic, Maja
9
Vesel, Patrick
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The interplay of brand, brand origin and brand user stereotypes in forming value perceptions
Gidaković, Petar
;
Szőcs, Ilona
;
Diamantopoulos, Adamantios
- In:
British journal of management
33
(
2022
)
4
,
pp. 1924-1949
Persistent link: https://www.econbiz.de/10013463552
Saved in:
2
The Interplay of Brand, Brand Origin and Brand User Stereotypes in Forming Value Perceptions
Gidaković, Petar
;
Szőcs, Ilona
;
Diamantopoulos, Adamantios
- In:
British Journal of Management
33
(
2021
)
4
,
pp. 1924-1949
Persistent link: https://www.econbiz.de/10012808913
Saved in:
3
Brothers in blood, yet strangers to global brand purchase : a four-country study of the role of consumer personality
Zabkar, Vesna
;
Arslanagic-Kalajdzic, Maja
; …
- In:
Journal of business research : JBR
80
(
2017
),
pp. 228-235
Persistent link: https://www.econbiz.de/10011771505
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