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~person:"Fraenkel, Stefan"
~subject:"Verkauf"
~type_genre:"Aufsatz in Zeitschrift"
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Salesforce management factors for successful new product launch
Fraenkel, Stefan
;
Haftor, Darek M.
;
Pashkevich, Natallia
- In:
Journal of business research : JBR
69
(
2016
)
11
,
pp. 5053-5058
Persistent link: https://www.econbiz.de/10011589127
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