//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Frey, Bruno S."
~person:"Johansson, Johny K."
~person:"Meffert, Heribert"
~person:"Rugman, Alan M."
~subject:"Internationales Marketing"
~subject:"performance"
~type_genre:"Book section"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: knowledge OR management
Narrow search
Delete all filters
| 7 applied filters
Year of publication
From:
To:
Subject
All
Internationales Marketing
performance
Theorie
33
Theory
33
Multinationales Unternehmen
20
Transnational corporation
20
Deutschland
19
Germany
19
Brand management
18
Environmental management
18
Markenführung
18
Strategic management
18
Strategisches Management
18
Umweltmanagement
18
Marketing management
15
Marketingmanagement
15
Competitive strategy
11
Marketing
11
Wettbewerbsstrategie
11
Beziehungsmarketing
10
Management
10
Relationship marketing
10
Environmental policy
8
Umweltpolitik
8
Welt
8
World
8
USA
7
United States
7
Brand image
5
Foundation
5
Globalisierung
5
Globalization
5
Markenimage
5
Stiftung
5
Canada
4
Controlling
4
Corporate Social Responsibility
4
Corporate social responsibility
4
EU countries
4
EU-Staaten
4
Kanada
4
Management control
4
more ...
less ...
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Book section
Working Paper
7
Konferenzschrift
6
Collection of articles of several authors
5
Conference proceedings
5
Graue Literatur
5
Lehrbuch
5
Non-commercial literature
5
Sammelwerk
5
Textbook
4
Article in journal
2
Aufsatz im Buch
2
Aufsatz in Zeitschrift
2
Aufsatzsammlung
2
Bibliografie
2
Bibliografie enthalten
1
Bibliography included
1
Collection of articles written by one author
1
Festschrift
1
Handbook
1
Handbuch
1
Sammlung
1
more ...
less ...
Language
All
German
1
English
1
Author
All
Frey, Bruno S.
Johansson, Johny K.
Meffert, Heribert
Rugman, Alan M.
Meissner, Hans Günther
7
Zentes, Joachim
6
Schramm-Klein, Hanna
5
Douglas, Susan P.
4
Andersson, Svante
3
Leonidou, Leonidas C.
3
Morschett, Dirk
3
Sander, Matthias
3
Solberg, Carl Arthur
3
Swoboda, Bernhard
3
Ahlert, Dieter
2
Aktas, Ramazan
2
Askegaard, Søren
2
Asmat Nizam Abdul Talib
2
Belz, Christian
2
Bergheim, Boris
2
Bode, Christian
2
Brouthers, Lance Eliot
2
Cavusgil, S. Tamer
2
Cerne, Annette
2
Coundouriotis, George A.
2
Craig, C. S.
2
Durrieu, François
2
Elg, Ulf
2
Friebel, Guido
2
Genis-Gruber, Ahu
2
Hallén, Lars
2
Heinz, Matthias
2
Hünerberg, Reinhard
2
Jacobs, Laurence W.
2
Jain, Subhash C.
2
Johnson, Jean L.
2
Kasemsap, Kijpokin
2
Kaunonen, Anna
2
Kjeldgaard, Dannie
2
Klein, Sandra
2
Knight, Gary A.
2
Kowalik, Izabela
2
McNaughton, Rod B.
2
Nakata, Cheryl
2
more ...
less ...
Published in...
All
(1995). - VIII, 298 S. : graph. Darst. - Enth. 14 Beitr.
1
Multidisciplinary insights from new AIB fellows
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Brands in international trade theory
Johansson, Johny K.
- In:
Multidisciplinary insights from new AIB fellows
,
(pp. 139-157)
.
2014
Persistent link: https://www.econbiz.de/10010383827
Saved in:
2
Erfolgswirkungen der internationalen Marketingstandardisierung
Meffert, Heribert
-
1995
Persistent link: https://www.econbiz.de/10001327694
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->