//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Georgi, Dominik"
~person:"Ratten, Vanessa"
~type_genre:"Aufsatz im Buch"
~type_genre:"Forschungsbericht"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Customer orientation"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Beziehungsmarketing
30
Relationship marketing
30
Customer value
5
Internet marketing
5
Kundenwert
5
Online-Marketing
5
Theorie
5
Theory
5
relationship marketing
5
Bank marketing
4
Bankmarketing
4
Deutschland
4
Dienstleistungsqualität
4
Digital marketing
4
Germany
4
Lieferantenmanagement
4
Marketing management
4
Marketingmanagement
4
Online retailing
4
Online-Handel
4
Service quality
4
Supplier relationship management
4
Bank
3
Digitalisierung
3
Digitization
3
E-commerce
3
Electronic Commerce
3
Entrepreneurship
3
Entrepreneurship approach
3
Social Web
3
Social web
3
marketing management
3
Business services
2
Controlling
2
Customer satisfaction
2
Kundenzufriedenheit
2
Management control
2
Marketing
2
Strategic management
2
Strategisches Management
2
more ...
less ...
Online availability
All
Undetermined
7
Type of publication
All
Article
30
Type of publication (narrower categories)
All
Aufsatz im Buch
Forschungsbericht
Book section
30
Article in journal
8
Aufsatz in Zeitschrift
8
Aufsatzsammlung
2
Case study
2
Fallstudie
2
Collection of articles of several authors
1
Festschrift
1
Hochschulschrift
1
Sammelwerk
1
Thesis
1
more ...
less ...
Language
All
German
17
English
13
Author
All
Georgi, Dominik
Ratten, Vanessa
Bruhn, Manfred
42
Homburg, Christian
29
Stauss, Bernd
23
Töpfer, Armin
23
Meyer, Anton
18
Hippner, Hajo
17
Reichwald, Ralf
16
Wilde, Klaus D.
16
Helmke, Stefan
15
Uebel, Matthias
14
Hadwich, Karsten
13
Krafft, Manfred
13
Piller, Frank T.
13
Stock-Homburg, Ruth
13
Bauer, Hans H.
12
Huber, Frank
12
Link, Jörg
12
Ahlert, Dieter
11
Diller, Hermann
11
Günter, Bernd
11
Herrmann, Andreas
11
Kleinaltenkamp, Michael
10
Meffert, Heribert
10
Reinartz, Werner J.
10
Silberer, Günter
10
Belz, Christian
9
Büttgen, Marion
9
Hennig-Thurau, Thorsten
9
Keuper, Frank
9
Kumar, V.
9
Matzler, Kurt
9
Fournier, Susan
8
Rennhak, Carsten
8
Buhl, Hans Ulrich
7
Gouthier, Matthias H. J.
7
Greve, Goetz
7
Hansen, Ursula
7
Helm, Sabrina
7
more ...
less ...
Published in...
All
Developing digital marketing : relationship perspectives
5
Transforming relationship marketing : strategies and business models in the digital age
4
Handbuch Kundenbindungsmanagement : Strategien und Instrumente für ein erfolgreiches CRM
3
Corporate Shared Services : Bereitstellung von Dienstleistungen im Konzern
2
Covid-19, technology and marketing : moving forward and the new normal
1
Customer Relationship Management : neue CRM-Best-Practice-Fallstudien und -Konzepte zu Prozessen, Organisation, Mitarbeiterführung und Technologie
1
Dienstleistungscontrolling
1
Dienstleistungsmanagement und Social Media : Potenziale, Strategien und Instrumente
1
Entrepreneurial Innovation : Strategy and Competition Aspects
1
Grundlagen des CRM : Strategie, Geschäftsprozesse und IT-Unterstützung
1
Handbuch Kundenbindungsmanagement
1
Herausforderung Bankmanagement : Entwicklungslinien und Steuerungsansätze ; Festschrift zum 60. Geburtstag von Henner Schierenbeck
1
Innovationsentwicklung, Internationalität, Mitarbeiterperspektive
1
Integriertes Risiko- und Ertragsmanagement : Kunden- und Unternehmenswert zwischen Risiko und Ertrag
1
Interaktionen im Dienstleistungsbereich
1
Knowledge, learning and innovation : research insights on cross-sector collaborations
1
Management von Kundenbeziehungen : Perspektiven - Analysen - Strategien - Instrumente : Manfred Bruhn zum 60. Geburtstag
1
Service Excellence als Impulsgeber : Strategien - Management - Innovationen - Branchen ; Bernd Stauss zum 60. Geburtstag
1
Service quality and management
1
Vertriebssteuerung in der Finanzdienstleistungsindustrie
1
more ...
less ...
Source
All
ECONIS (ZBW)
30
Showing
1
-
10
of
30
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Market bank as alternative to MSMEs fund provider : lesson of entrepreneurship from Indonesia
Zaluchu, Sonny Eli
;
Usmanij, Petrus
;
Ratten, Vanessa
- In:
Entrepreneurial Innovation : Strategy and Competition …
,
(pp. 43-52)
.
2022
Persistent link: https://www.econbiz.de/10013342953
Saved in:
2
The development and current trends of digital marketing and relationship marketing research
Le Dung
;
Nguyen Tuyet-Mai
;
Quach, Sara
;
Thaichon, Park
; …
- In:
Developing digital marketing : relationship perspectives
,
(pp. 1-18)
.
2021
Persistent link: https://www.econbiz.de/10012585544
Saved in:
3
Digital marketing and geopolitical uncertainty in banking portfolio management : evidence for China commercial banks
Ntasis, Lazaros
;
Kountzakis, Christos E.
;
Koronios, …
- In:
Developing digital marketing : relationship perspectives
,
(pp. 65-73)
.
2021
Persistent link: https://www.econbiz.de/10012585702
Saved in:
4
Digital sport marketing
Ratten, Vanessa
;
Thompson, Ashleigh-Jane
- In:
Developing digital marketing : relationship perspectives
,
(pp. 75-86)
.
2021
Persistent link: https://www.econbiz.de/10012585821
Saved in:
5
Entrepreneurship education and digital marketing : what does the future hold?
Ratten, Vanessa
;
Rashid, Sumayya
- In:
Developing digital marketing : relationship perspectives
,
(pp. 87-101)
.
2021
Persistent link: https://www.econbiz.de/10012585842
Saved in:
6
The current trends and future direction of digital and relationship marketing : a business perspective
Nguyen Tuyet-Mai
;
Le Dung
;
Quach, Sara
;
Ratten, Vanessa
- In:
Developing digital marketing : relationship perspectives
,
(pp. 191-200)
.
2021
Persistent link: https://www.econbiz.de/10012586502
Saved in:
7
The importance of e-commerce and customer relationships in times of COVID-19 pandemic
Oliveira, Margarida
;
Tavares, Fernando A. de Oliveira
; …
- In:
Covid-19, technology and marketing : moving forward and …
,
(pp. 33-58)
.
2021
Persistent link: https://www.econbiz.de/10012605446
Saved in:
8
Online retailing and relationship marketing : evolution and theoretical insights into online retailing and relationship marketing
Thaichon, Park
;
Liyanaarachchi, Gajendra
;
Ratten, Vanessa
; …
- In:
Transforming relationship marketing : strategies and …
,
(pp. 1-23)
.
2021
Persistent link: https://www.econbiz.de/10012318787
Saved in:
9
Athlete entrepreneurs : relationship marketing through collaborative ideation
Ratten, Vanessa
;
Thaichon, Park
- In:
Transforming relationship marketing : strategies and …
,
(pp. 100-116)
.
2021
Persistent link: https://www.econbiz.de/10012318950
Saved in:
10
Relationship marketing in the digital age
Ratten, Vanessa
;
Ahmed, Tanvir
- In:
Transforming relationship marketing : strategies and …
,
(pp. 136-144)
.
2021
Persistent link: https://www.econbiz.de/10012318952
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->