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~person:"Georgi, Dominik"
~person:"Sheth, Jagdish N."
~person:"Verhoef, Peter C."
~source:"econis"
~subject:"Customer satisfaction"
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Search: subject:"relationship marketing"
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Customer satisfaction
Beziehungsmarketing
111
Relationship marketing
111
Consumer behaviour
32
Konsumentenverhalten
32
Kundenwert
18
Marketingtheorie
18
Customer value
17
Marketing theory
17
Kundenzufriedenheit
14
Dienstleistungsqualität
13
Marketing management
13
Marketingmanagement
13
Service quality
13
Theorie
10
Theory
10
Lieferantenmanagement
9
Supplier relationship management
9
Einzelhandel
8
Retail trade
8
Distribution channel
7
Marketing
7
Vertriebsweg
7
Customer integration
6
Kundenbindungsprogramm
6
Kundenintegration
6
Loyalty program
6
Customer relationship management
5
Deutschland
5
Germany
5
Kundenmanagement
5
Online retailing
5
Online-Handel
5
Social Web
5
Social web
5
Bank marketing
4
Bankmarketing
4
Brand management
4
E-commerce
4
Electronic Commerce
4
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6
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Article
14
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11
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11
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3
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3
Case study
1
Fallstudie
1
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English
11
German
3
Author
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Georgi, Dominik
Sheth, Jagdish N.
Verhoef, Peter C.
Han, Heesup
33
Homburg, Christian
22
Mattila, Anna S.
20
Prentice, Catherine
19
Svensson, Göran
19
Gil Saura, Irene
15
Aksoy, Lerzan
14
Mittal, Vikas
14
Gustafsson, Anders
13
Hyun, Sunghyup Sean
13
Usman, Osly
13
Wong, IpKin Anthony
13
Bilgihan, Anil
12
Kim, Wansoo
12
Klaus, Philipp
12
Rather, Raouf Ahmad
12
Stock-Homburg, Ruth
12
Balaji, M. S.
11
Evanschitzky, Heiner
11
Keiningham, Timothy
11
Loureiro, Sandra Maria Correia
11
Quach, Sara
11
Wieseke, Jan
11
Bang, Nguyen
10
Barnes, Donald C.
10
Blut, Markus
10
Bruhn, Manfred
10
McColl-Kennedy, Janet R.
10
Töpfer, Armin
10
Van Vaerenbergh, Yves
10
Casidy, Riza
9
Grégoire, Yany
9
Izogo, Ernest Emeka
9
Jang, Soocheong
9
Khan, Imran
9
Larivière, Bart
9
Park, Jungkun
9
Ringle, Christian M.
9
Roberts-Lombard, Mornay
9
Roschk, Holger
9
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Published in...
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Corporate Shared Services : Bereitstellung von Dienstleistungen im Konzern
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of business research : JBR
1
Journal of marketing
1
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
1
Journal of retailing
1
Journal of retailing and consumer services
1
Journal of service management
1
Journal of service research : JSR
1
Journal of the Academy of Marketing Science
1
Marketing : ZFP ; journal of research and management
1
Marketing accountability for marketing and non-marketing outcomes
1
Universia business review : UBR
1
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ECONIS (ZBW)
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1
The growing importance of customer-centric support services for improving customer experience
Sheth, Jagdish N.
;
Jain, Varsha
;
Ambika, Anupama
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014303770
Saved in:
2
The impact of hard discounter presence on store satisfaction and store loyalty
Hunneman, Auke
;
Verhoef, Peter C.
;
Sloot, Laurens M.
- In:
Journal of retailing and consumer services
59
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012434278
Saved in:
3
Customer feedback metrics for marketing accountability
Haan, Evert de
;
Verhoef, Peter C.
;
Wiesel, Thorsten
- In:
Marketing accountability for marketing and …
,
(pp. 49-74)
.
2021
Persistent link: https://www.econbiz.de/10012653774
Saved in:
4
Loyalty formation for different customer journey segments
Herhausen, Dennis
;
Kleinlercher, Kristina
;
Verhoef, Peter C.
- In:
Journal of retailing
95
(
2019
)
3
,
pp. 9-29
Persistent link: https://www.econbiz.de/10012130003
Saved in:
5
The enhanced loyalty drivers of customers acquired through referral reward programs
Ramaseshan, B.
;
Wirtz, Jochen
;
Georgi, Dominik
- In:
Journal of service management
28
(
2017
)
4
,
pp. 687-706
Persistent link: https://www.econbiz.de/10011731220
Saved in:
6
The effects of customer equity drivers on loyalty across services industries and firms
Ou, Yi-Chun
;
Verhoef, Peter C.
;
Wiesel, Thorsten
- In:
Journal of the Academy of Marketing Science
45
(
2017
)
3
,
pp. 336-356
Persistent link: https://www.econbiz.de/10011684991
Saved in:
7
Recasting the customer experience in today's omni-channel environment
Melero, Iguácel
;
Sesé, F. Javier
;
Verhoef, Peter C.
- In:
Universia business review : UBR
(
2016
)
50
,
pp. 18-37
Persistent link: https://www.econbiz.de/10011686074
Saved in:
8
The predictive ability of different customer feedback metrics for retention
Haan, Evert de
;
Verhoef, Peter C.
;
Wiesel, Thorsten
- In:
International journal of research in marketing : IJRM ; …
32
(
2015
)
2
,
pp. 195-206
Persistent link: https://www.econbiz.de/10011337502
Saved in:
9
The role of consumer confidence in creating customer loyalty
Ou, Yi-chun
;
Vries, Lisette de
;
Wiesel, Thorsten
; …
- In:
Journal of service research : JSR
17
(
2014
)
3
,
pp. 339-354
Persistent link: https://www.econbiz.de/10010393226
Saved in:
10
A comparison of customer commitment in five sectors using the psychological investment model
Bügel, Marnix S.
;
Bunk, Abraham P.
;
Verhoef, Peter C.
- In:
Journal of relationship marketing : innovations & …
9
(
2010
)
1
,
pp. 2-29
Persistent link: https://www.econbiz.de/10003974297
Saved in:
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