//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Gera, Rajat"
~person:"Paladino, Angela"
~person:"Ur Rahman, Saleem"
~subject:"Sustainable product"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Green marketing"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Sustainable product
Consumer behaviour
8
Green marketing
8
Konsumentenverhalten
8
Öko-Marketing
8
Environmental consciousness
6
Umweltbewusstsein
6
Öko-Produkt
6
Brand image
3
Markenimage
3
Advertising effects
2
Environmental management
2
Umweltmanagement
2
Werbewirkung
2
Advertising
1
Attribution theory
1
Australia
1
Australien
1
Brand management
1
Collectivism
1
Comparison
1
Confidence
1
Consumer attitudes
1
Corporate Social Responsibility
1
Corporate advertising
1
Corporate social responsibility
1
Cultural identity
1
Culture
1
Customer satisfaction
1
Environmental messages
1
Erneuerbare Energie
1
Finland
1
Finnland
1
GPIs
1
Green advertising
1
Green messages
1
Green trust
1
Greenwashing
1
India
1
Indien
1
more ...
less ...
Online availability
All
Undetermined
3
Free
2
Type of publication
All
Article
6
Type of publication (narrower categories)
All
Article in journal
6
Aufsatz in Zeitschrift
6
Language
All
English
6
Author
All
Gera, Rajat
Paladino, Angela
Ur Rahman, Saleem
Bang Nguyen Viet
5
Khare, Arpita
5
Agrawal, Rajat
4
Ambec, Stefan
4
De Donder, Philippe
4
Errichiello, Oliver Carlo
4
Gautam, Aditya
4
Lin, Jialing
4
Nath, Vishnu
4
Sharma, Vinay
4
Zschiesche, Arnd
4
Flynn, Andrea Godfrey
3
Han, Heesup
3
Khan, Mohammed Naved
3
Kumar, Prashant
3
Mehta, Ravi
3
Satornino, Cinthia B.
3
Shabbirhusain RV
3
Bernigau, Sven
2
Bhutto, Muhammad Yaseen
2
Carrete-Lucero, Lorena de la Paz
2
Chang, Ching-hsun
2
Chen, Yenming J.
2
Chen, Yu-Shan
2
Chen, Yu-shan
2
Cheng, Ching-Chan
2
Cho, Yoon-Na
2
Chugan, Pawan K.
2
Colgan, David
2
Dahiya, Richa
2
Delmas, Magali A.
2
Duhan, Punita
2
Duong Cong Doanh
2
Eberhart, Andrea K.
2
Esakki, Thangasamy
2
Filzah Md Isa
2
Firmansyah, Dian Andi
2
Fuentes, Christian
2
more ...
less ...
Published in...
All
Business strategy and the environment
1
International journal of consumer studies
1
International journal of management practice : IJMP
1
International journal of public sector performance management : IJPSPM
1
Journal of international consumer marketing
1
The journal of brand management : an international journal
1
Source
All
ECONIS (ZBW)
6
Showing
1
-
6
of
6
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Towards sustainable development : coupling green marketing strategies and consumer perceptions in addressing greenwashing
Ur Rahman, Saleem
;
Bang Nguyen Viet
- In:
Business strategy and the environment
32
(
2023
)
4
,
pp. 2420-2433
Persistent link: https://www.econbiz.de/10014328946
Saved in:
2
Demystifying horizontal/vertical cultural difference in green consumption : a cross-cultural comparative study
Ur Rahman, Saleem
;
Luomala, Harri T.
- In:
Journal of international consumer marketing
33
(
2021
)
5
,
pp. 543-558
Persistent link: https://www.econbiz.de/10012650583
Saved in:
3
Antecedents of Indian green consumer purchase intentions and behaviour : a review and future research directions
Gera, Rajat
;
Chadha, Priyanka
- In:
International journal of management practice : IJMP
14
(
2021
)
4
,
pp. 485-518
Persistent link: https://www.econbiz.de/10012599651
Saved in:
4
Determinant factors influencing green purchase intention of millennials in Delhi/NCR and green consumer needs
Mahajan, Samriti
;
Gera, Rajat
- In:
International journal of public sector performance …
12
(
2023
)
3
,
pp. 402-422
Persistent link: https://www.econbiz.de/10014430798
Saved in:
5
Antecedents of green behavioral intentions : a cross-country study of Turkey, Finland and Pakistan
Konuk, Faruk Anıl
;
Ur Rahman, Saleem
;
Salo, Jari
- In:
International journal of consumer studies
39
(
2015
)
6
,
pp. 586-596
Persistent link: https://www.econbiz.de/10011418906
Saved in:
6
Prestige and environmental behaviors : does branding matter?
Yeoh, Melanie
;
Paladino, Angela
- In:
The journal of brand management : an international journal
20
(
2012/13
)
4
,
pp. 333-349
Persistent link: https://www.econbiz.de/10009729353
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->