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~person:"Godinho, Pedro Manuel Cortesão"
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Beziehungsmarketing
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Brand
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Brand management
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Markenartikel
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Godinho, Pedro Manuel Cortesão
Augusto, Mário Gomes
5
Delgado-Ballester, Elena
4
Diamantopoulos, Adamantios
4
Ekinci, Yuksel
4
King, Ceridwyn
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Balmer, John M.T.
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Ghorbanzadeh, Davood
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Kaushik, Arun Kumar
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Kumar, Vikas
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Nikhashemi, S. R.
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Stephenson, Amber L.
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Torres, Pedro M.
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Xiong, Lina
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Yerger, David B.
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Arcand, Manon
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Balmer, John M. T.
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Casidy, Riza
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Gillespie, Erin Adamson
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Gyomlai, Moumita Das
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He, Hongwei
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Japutra, Arnold
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Journal of business research : JBR
1
Journal of retailing and consumer services
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ECONIS (ZBW)
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Building customers' resilience to negative information in the airline industry
Augusto, Mário Gomes
;
Godinho, Pedro Manuel Cortesão
; …
- In:
Journal of retailing and consumer services
50
(
2019
),
pp. 235-248
Persistent link: https://www.econbiz.de/10012114157
Saved in:
2
Predicting high consumer-
brand
identification
and high repurchase : necessary and sufficient conditions
Torres, Pedro M.
;
Augusto, Mário Gomes
;
Godinho, Pedro …
- In:
Journal of business research : JBR
79
(
2017
),
pp. 52-65
Persistent link: https://www.econbiz.de/10011745132
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