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~person:"Goldfarb, Avi"
~subject:"Online-Marketing"
~type_genre:"Amtsdruckschrift"
~type_genre:"Article in journal"
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Online-Marketing
Internet
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Innovation diffusion
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Goldfarb, Avi
Ahuja, Vandana
5
Lambrecht, Anja
4
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3
Ellonen, Hanna-Kaisa
3
Ghose, Anindya
3
Papagiannidis, Savvas
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Smith, Michael D.
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Review of industrial organization : RIO
2
Information systems research : ISR
1
Marketing letters : a journal of research in marketing
1
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ECONIS (ZBW)
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How do firms make money selling digital goods online?
Lambrecht, Anja
;
Goldfarb, Avi
;
Bonatti, Alessandro
; …
- In:
Marketing letters : a journal of research in marketing
25
(
2014
)
3
,
pp. 331-341
Persistent link: https://www.econbiz.de/10010401317
Saved in:
2
What is different about online advertising?
Goldfarb, Avi
- In:
Review of industrial organization : RIO
44
(
2014
)
2
,
pp. 115-129
Persistent link: https://www.econbiz.de/10010375282
Saved in:
3
Introduction : the economics of internet advertising
Goldfarb, Avi
;
Tremblay, Victor J.
- In:
Review of industrial organization : RIO
44
(
2014
)
2
,
pp. 113-114
Persistent link: https://www.econbiz.de/10010375288
Saved in:
4
How is the mobile Internet different? : search costs and local activities
Ghose, Anindya
;
Goldfarb, Avi
;
Han, Sang Pil
- In:
Information systems research : ISR
24
(
2013
)
3
,
pp. 613-631
Persistent link: https://www.econbiz.de/10010128865
Saved in:
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