//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Goldsmith, Ronald E."
~person:"Pan, Bing"
~person:"Tsiotsou, Rodoula H."
~subject:"Markenartikel"
~subject:"USA"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: person:"Goldsmith, Ronald"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Markenartikel
USA
Consumer behaviour
47
Konsumentenverhalten
30
United States
13
Brand management
7
Innovation
7
Brand
6
Clothing
6
Fashion
6
Internet
6
Internet marketing
6
Markenführung
5
Marketing
5
Online-Marketing
5
Personality psychology
5
Persönlichkeitspsychologie
5
Social Web
5
Social web
5
United States of America
5
Relationship marketing
4
Beziehungsmarketing
3
Brand image
3
Consumer marketing
3
Consumer psychology
3
E-commerce
3
Electronic Commerce
3
Markenimage
3
Marketing strategy
3
Mass customization
3
Materialism
3
Online retailing
3
Online-Handel
3
Theorie
3
Theory
3
Tourism marketing
3
Tourismusmarketing
3
Viral marketing
3
Virales Marketing
3
Attitudes
2
more ...
less ...
Online availability
All
Undetermined
4
Type of publication
All
Article
18
Type of publication (narrower categories)
All
Article in journal
14
Aufsatz in Zeitschrift
14
Aufsatz im Buch
3
Book section
3
research-article
1
Language
All
English
18
Author
All
Goldsmith, Ronald E.
Pan, Bing
Tsiotsou, Rodoula H.
Flynn, Leisa Reinecke
7
Clark, Ronald A.
3
Swilley, Esther
3
Andrews MacLelland, Melinda
1
Bacile, Todd J.
1
Beaudoin, Pierre
1
Goldsmith, Elizabeth B.
1
Hauteville, François d'
1
Kilsheimer, Jacqueline C.
1
Kim, Daekwan
1
Lafferty, Barbara A.
1
McMahon, Dave
1
Moore, Mary Ann
1
Pollitte, Wesley
1
Stacey, E. Craig
1
more ...
less ...
Published in...
All
Journal of retailing and consumer services
3
International journal of electronic marketing and retailing : IJEMR
2
Journal of consumer behaviour : an international research review
2
Psychology of branding
2
Akron business and economic review
1
International journal of consumer studies
1
Journal of Product & Brand Management
1
Journal of fashion marketing and management
1
Journal of marketing theory and practice
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
New developments and approaches in consumer behavior research
1
Psychology & marketing
1
The journal of brand management : an international journal
1
more ...
less ...
Source
All
ECONIS (ZBW)
17
Other ZBW resources
1
Showing
1
-
10
of
18
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Filling some gaps in market mavenism research
Flynn, Leisa Reinecke
;
Goldsmith, Ronald E.
- In:
Journal of consumer behaviour : an international …
16
(
2017
)
2
,
pp. 121-129
Persistent link: https://www.econbiz.de/10011685037
Saved in:
2
Introducing the super consumer
Flynn, Leisa Reinecke
;
Goldsmith, Ronald E.
- In:
Journal of consumer behaviour : an international …
15
(
2016
)
3
,
pp. 201-207
Persistent link: https://www.econbiz.de/10011508760
Saved in:
3
Materialism, status consumption, and market involved consumers
Flynn, Leisa Reinecke
;
Goldsmith, Ronald E.
;
Pollitte, …
- In:
Psychology & marketing
33
(
2016
)
9
,
pp. 761-776
Persistent link: https://www.econbiz.de/10011578268
Saved in:
4
The etiology of the frugal consumer
Goldsmith, Ronald E.
;
Flynn, Leisa Reinecke
;
Clark, …
- In:
Journal of retailing and consumer services
21
(
2014
)
2
,
pp. 175-184
Persistent link: https://www.econbiz.de/10010338534
Saved in:
5
Consumer reactions to the merger : understanding the role of pre-merger brands
Andrews MacLelland, Melinda
;
Goldsmith, Ronald E.
; …
- In:
The journal of brand management : an international journal
21
(
2014
)
7/8
,
pp. 615-634
Persistent link: https://www.econbiz.de/10010462629
Saved in:
6
Black Friday and Cyber Monday : understanding consumer intentions on two major shopping days
Swilley, Esther
;
Goldsmith, Ronald E.
- In:
Journal of retailing and consumer services
20
(
2013
)
1
,
pp. 43-50
Persistent link: https://www.econbiz.de/10009702212
Saved in:
7
A general brand allliance model
Goldsmith, Ronald E.
;
Lafferty, Barbara A.
- In:
Psychology of branding
,
(pp. 75-96)
.
2013
Persistent link: https://www.econbiz.de/10009775619
Saved in:
8
You're nothing without me : what consumers contribute to brands
Tsiotsou, Rodoula H.
;
Goldsmith, Ronald E.
- In:
Psychology of branding
,
(pp. 55-74)
.
2013
Persistent link: https://www.econbiz.de/10009775620
Saved in:
9
A services perspective for text message coupon customization
Bacile, Todd J.
;
Goldsmith, Ronald E.
- In:
Journal of research in interactive marketing : …
5
(
2011
)
4
,
pp. 244-257
Persistent link: https://www.econbiz.de/10009486393
Saved in:
10
Materialism and brand engagement as shopping motivations
Goldsmith, Ronald E.
;
Flynn, Leisa Reinecke
;
Clark, …
- In:
Journal of retailing and consumer services
18
(
2011
)
4
,
pp. 278-284
Persistent link: https://www.econbiz.de/10009232592
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->