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~person:"Grahsl, Isabella"
~person:"Nagel, Christian Siegfried Anton"
~subject:"Innovation"
~subject:"Relationship marketing"
~type_genre:"Thesis"
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Three Essays on the marketing of innovations : community collaboration, strategy at product launch, and customers’ post-adoption experience of really new products
Nagel, Christian Siegfried Anton
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2017
Persistent link: https://www.econbiz.de/10011737442
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Identifikation und Erschließung innovativer Wachstumspotenziale von Energieversorgungsunternehmen im Privatkundensegment
Grahsl, Isabella
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2013
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1. Aufl.
Persistent link: https://www.econbiz.de/10011343223
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