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~person:"Green, Paul E."
~person:"Malhotra, Naresh K."
~type_genre:"Bibliografie enthalten"
~type_genre:"Multi-volume publication"
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ECONIS (ZBW)
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Legends in marketing: Naresh K. Malhotra
Malhotra, Naresh K.
-
2011
Persistent link: https://www.econbiz.de/10009300114
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Marketing research and modeling : progress and prospects; a tribute to Paul E. Green
Wind, Yoram
(
ed.
);
Green, Paul E.
(
honouree
)
-
2004
Persistent link: https://www.econbiz.de/10013391457
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