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~person:"Groß, Claudia"
~person:"Morimoto, Mariko"
~subject:"Internet marketing"
~type_genre:"Article in journal"
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Groß, Claudia
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Journal of current issues and research in advertising : JCIRA
1
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ECONIS (ZBW)
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Electronic marketing communications : an evolving environment, but similar story regarding the perception of unsolicited commercial e-mail and postal direct mail
Chang, Susan
;
Morimoto, Mariko
- In:
Journal of promotion management : JPM
17
(
2011
)
3
,
pp. 360-376
Persistent link: https://www.econbiz.de/10009316316
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Psychological factors affecting perceptions of unsolicited commercial e-mail
Morimoto, Mariko
;
Chang, Susan
- In:
Journal of current issues and research in advertising : …
31
(
2009
)
1
,
pp. 63-73
Persistent link: https://www.econbiz.de/10003862207
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