//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Grossman, Mindy"
~subject:"Kfz-Industrie"
~subject:"Markenarchitektur"
~subject:"Marketing management"
~subject:"USA"
~type_genre:"Case study"
~type_genre:"Handbook"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Markenartikel"
Narrow search
Delete all filters
| 7 applied filters
Year of publication
From:
To:
Subject
All
Kfz-Industrie
Markenarchitektur
Marketing management
USA
Brand management
2
Corporate culture
2
Distance selling
2
Distanzhandel
2
Markenführung
2
Organisatorischer Wandel
2
Organizational change
2
United States
2
Unternehmenskultur
2
more ...
less ...
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Case study
Handbook
Article in journal
2
Aufsatz in Zeitschrift
2
Fallstudie
2
Language
All
German
1
English
1
Author
All
Grossman, Mindy
Kernstock, Joachim
3
Melewar, T. C.
3
Balmer, John M. T.
2
Bardhi, Fleura
2
Eckhardt, Giana M.
2
Esch, Franz-Rudolf
2
Foroudi, Pantea
2
Fournier, Susan
2
Förster, Kati
2
Heller, Michael
2
Langner, Tobias
2
Plank, Kevin
2
Redler, Jörn
2
Rentschler, Ruth
2
Richelieu, André
2
Schneider, Willy
2
Tomczak, Torsten
2
Zavattaro, Staci M.
2
Abuelmaatti, Aisha
1
Ang, Lawrence
1
Arnezeder, Christian
1
Auer, Daniel
1
Aula, Hanna-Mari
1
Azriel, Jay A.
1
Bagusat, Ariane
1
Barraclough, Robin
1
Baumgarth, Carsten
1
Beckett, Ronald C.
1
Bennett, Gregg
1
Beuttenmuller, Paul
1
Beverland, Michael B.
1
Bichard, Shannon
1
Binckebanck, Lars
1
Blauhorn, Dina
1
Boland, Michael A.
1
Both, Julia
1
Brexendorf, Tim Oliver
1
Bridson, Kerrie
1
Brinkmann, Stefan
1
more ...
less ...
Published in...
All
Harvard business review : HBR
1
Harvard-Business-Manager : das Wissen der Besten
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Vom Billigsender zur TV-Boutique
Grossman, Mindy
- In:
Harvard-Business-Manager : das Wissen der Besten
34
(
2012
)
2
,
pp. 94-98
Persistent link: https://www.econbiz.de/10009426563
Saved in:
2
HSN's CEO on fixing the shopping network's culture
Grossman, Mindy
- In:
Harvard business review : HBR
89
(
2011
)
12
,
pp. 43-46
Persistent link: https://www.econbiz.de/10009407962
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->