//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Grow, Jean"
~person:"Nöcker, Ralf"
~type_genre:"Case study"
~type_genre:"Lehrbuch"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Advertising agency"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Advertising industry
2
Werbewirtschaft
2
Advertising
1
Advertising effects
1
Business model
1
Creativity
1
Deutschland
1
Germany
1
Geschäftsmodell
1
Internet marketing
1
Kreativität
1
Market structure
1
Marktstruktur
1
Online-Marketing
1
Werbewirkung
1
Werbung
1
Wirtschaftstheorie
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Book / Working Paper
2
Type of publication (narrower categories)
All
Case study
Lehrbuch
Aufsatz im Buch
2
Book section
2
Textbook
2
Article in journal
1
Aufsatz in Zeitschrift
1
Glossar enthalten
1
Glossary included
1
more ...
less ...
Language
All
German
1
English
1
Author
All
Grow, Jean
Nöcker, Ralf
Jugenheimer, Donald W.
2
Kelley, Larry D.
2
Ahluwalia, Raunica
1
Altstiel, Tom
1
Apel, Juliane
1
Archer, Anne
1
Arens, William F.
1
Axelsson, Ann-Sofie
1
Broberg, Oskar
1
Domański, Tomasz
1
Fried, Andrea
1
Huhtala, Juho-Petteri
1
Jain, Gautam Raj
1
Jennings, Marcel
1
Keegan, Warren J.
1
Kjeldgaard, Dannie
1
MacRury, Iain
1
Mattila, Pekka
1
Mishra, Abhishek
1
Mooij, Marieke K. de
1
Møller Bjerrisgaard, Sofie
1
Sahin, Cigdem
1
Schaefer, David H.
1
Schmalen, Helmut
1
Schrattenecker, Gertraud
1
Schweiger, Günter
1
Sihvonen, Antti
1
Silk, Alvin J.
1
Singh, Gurbir
1
Sjöblom, Gustav
1
Stiglin, Marta M.
1
Tikkanen, Henrikki
1
Tjemkes, Brian V.
1
Walczyk, Doris
1
Waldron, Greg
1
Weis, Hans Christian
1
Zurstiege, Guido
1
Öberg, Christina
1
more ...
less ...
Published in...
All
Springer-Gabler / Lehrbuch
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Advertising creative : strategy, copy, design
Altstiel, Tom
;
Grow, Jean
;
Jennings, Marcel
-
2020
-
Fifth edition
Persistent link: https://www.econbiz.de/10011973294
Saved in:
2
Ökonomie der Werbung : Grundlagen - Wirkungsweise - Geschäftsmodelle
Nöcker, Ralf
-
2014
Persistent link: https://www.econbiz.de/10014276645
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->