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~person:"Guion, Deirdre T."
~subject:"Konsumentenverhalten"
~subject:"Schweden"
~subject:"Theorie"
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Theorie
Bio-Lebensmittel
3
Consumer behaviour
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Organic food
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USA
2
United States
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Advertising planning
1
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Guion, Deirdre T.
Thøgersen, John
12
Hamm, Ulrich
7
Bruhn, Maike
6
Spiller, Achim
6
Lindström, Hanna
5
Lusk, Jayson L.
5
Zhou, Yanfeng
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Bernard, John C.
4
Brand, Simone
4
Christensen, Tove
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Denver, Sigrid
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Enneking, Ulrich
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Guido, Gianluigi
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Janssen, Meike
4
Khare, Arpita
4
Meyer-Höfer, Marie von
4
Roosen, Jutta
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Zanoli, Raffaele
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Naspetti, Simona
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Nayga, Rodolfo M.
3
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3
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Journal of international food & agribusiness marketing : JIFAM
1
Journal of promotion management : JPM
1
Research in consumer behavior
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ECONIS (ZBW)
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Perceptions of "organic" food : a view through brand theory
Stanton, Julie V.
;
Guion, Deirdre T.
- In:
Journal of international food & agribusiness marketing …
27
(
2015
)
2
,
pp. 120-141
Persistent link: https://www.econbiz.de/10011284441
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2
Advertising the US. National Organic standard : a well-intentioned cue lost in the shuffle?
Guion, Deirdre T.
;
Stanton, Julie V.
- In:
Journal of promotion management : JPM
18
(
2012
)
4
,
pp. 514-535
Persistent link: https://www.econbiz.de/10009678848
Saved in:
3
Consumer attitudes toward organic foods : an exploration of US market segments
Stanton, Julie V.
;
Guion, Deirdre T.
-
2010
Persistent link: https://www.econbiz.de/10009424397
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