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~person:"Guiry, Michael"
~person:"Medhekar-Smith, Anita"
~subject:"Markenführung"
~subject:"Tourismusmarketing"
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Markenführung
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Guiry, Michael
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International journal of leisure and tourism marketing : IJLTM
2
Emerging research on Islamic marketing and tourism in the global economy
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Malaysia's medical tourism destination personality : an international cosmetic surgery patients' perspective
Guiry, Michael
- In:
International journal of leisure and tourism marketing …
5
(
2016/2017
)
3
,
pp. 202-226
Persistent link: https://www.econbiz.de/10011937913
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2
Halal branding for medical tourism : case of Indian hospitals
Medhekar-Smith, Anita
;
Haq, Farooq
- In:
Emerging research on Islamic marketing and tourism in …
,
(pp. 160-189)
.
2015
Persistent link: https://www.econbiz.de/10010417092
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3
Bumrungrad International Hospital's brand personality : a content analysis of medical toursts' online pation testimonials
Guiry, Michael
;
Guanajuato, Salyna
- In:
International journal of leisure and tourism marketing …
3
(
2012/13
)
4
,
pp. 328-343
Persistent link: https://www.econbiz.de/10010359153
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