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~person:"Han, Wenjia"
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Han, Wenjia
Bai, Billy
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Will you choose a low-rating hotel that offers promotions? : insights from the prospect theory
Han, Wenjia
;
Bai, Billy
;
Raab, Carola
;
Shum, Cass
; …
- In:
Journal of travel and tourism marketing
41
(
2024
)
3
,
pp. 418-432
Persistent link: https://www.econbiz.de/10014513657
Saved in:
2
Pricing research in hospitality and tourism and marketing literature : a systematic review and research agenda
Han, Wenjia
;
Bai, Billy
- In:
International journal of contemporary hospitality management
34
(
2022
)
5
,
pp. 1717-1738
Persistent link: https://www.econbiz.de/10013412089
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