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~person:"Harikrishnan, K."
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CIN
2
CNFU
2
Consumer behaviour
2
Konsumentenverhalten
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consumer innovativeness
2
consumers' need for uniqueness
2
India
1
Indien
1
Information provision
1
Informationsversorgung
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Innovation
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MHB
1
Marketing
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OST
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Online retailing
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Online-Handel
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Viral marketing
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Virales Marketing
1
WOM
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information acquisition
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market helping behaviour
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market maven
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marketing operations
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mediation
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online shopping tendency
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word of mouth
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Harikrishnan, K.
Chao, Chih-Wei
5
Kim, Jinkyung Jenny
5
Bu, Huimei
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Hwang, Jinsoo
4
Kim, Wooyang
4
Reid, Mike
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Shi, Guicheng
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Di Benedetto, C. Anthony
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Gurtner, Sebastian
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Hou, Yuansi
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Chrysochou, Polymeros
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Fort-Rioche, Laurence
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International journal of business excellence
1
International journal of business innovation and research
1
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ECONIS (ZBW)
2
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Innovativeness and uniqueness as motivations for online shopping tendency and the mediating role of information acquisition
Adityan, H.
;
Harikrishnan, K.
;
Anand, S. Joseph Jeya
; …
- In:
International journal of business innovation and research
13
(
2017
)
1
,
pp. 30-51
Persistent link: https://www.econbiz.de/10011724244
Saved in:
2
A study on psychological modelling of market maven for marketing operations with special reference to Indian market
Harikrishnan, K.
;
Ashok, D.
;
Dominic, P. D. D.
;
Anand, …
- In:
International journal of business excellence
7
(
2014
)
4
,
pp. 473-498
Persistent link: https://www.econbiz.de/10011296475
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