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~person:"Hassenzahl, Marc"
~person:"Noort, Guda van"
~subject:"Beruf"
~subject:"Digital broadcast"
~subject:"Economic psychology"
~subject:"Germany"
~subject:"Innovation"
~subject:"Interactive media"
~subject:"Medienökonomik"
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Beruf
Digital broadcast
Economic psychology
Germany
Innovation
Interactive media
Medienökonomik
Interaktive Medien
6
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3
Usability
3
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2
Product design
2
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2
Wirtschaftspsychologie
2
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1
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1
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Hassenzahl, Marc
Noort, Guda van
Bauer, Hans H.
7
Clement, Michel
6
Cauberghe, Verolien
5
Lehner, Franz
5
Silberer, Günter
5
Beckert, Bernd
4
Dänzler, Stefanie
4
Gandal, Neil
4
Heun, Thomas
4
Pelsmacker, Patrick de
4
Bellman, Steven
3
Chiagouris, Larry
3
Diefenbach, Sarah
3
Friedrichsen, Mike
3
Michelis, Daniel
3
Molleman, Lucas
3
Mäder, Ralf
3
Neumann, Marcus M.
3
Pavlou, Paul A.
3
Pereira, Francis
3
Rodgers, Shelly
3
Sharma, Ravi S.
3
Tan, Margaret
3
Thorson, Esther
3
Voorveld, Hilde
3
Albers, Sönke
2
Arechar, Antonio
2
Beyer, Gilbert
2
Breugelmans, Els
2
Brooten, Lisa
2
Ceyp, Michael H.
2
Chapkovski, Philipp
2
Coffey, Amy Jo
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Coleman, Stephen
2
Corvello, Vincenzo
2
Das, Subhankar
2
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2
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A research agenda for economic psychology
1
Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in June 2011]
1
Die Wirtschaftspsychologie
1
International journal of advertising : the quarterly review of marketing communications
1
The journal of brand management : an international journal
1
i-com : journal of interactive media
1
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ECONIS (ZBW)
6
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1
Psychology in product design
Diefenbach, Sarah
;
Hassenzahl, Marc
- In:
A research agenda for economic psychology
,
(pp. 71-86)
.
2019
Persistent link: https://www.econbiz.de/10012101797
Saved in:
2
Psychologie in der nutzerzentrierten Produktgestaltung : Mensch-Technik-Interaktion-Erlebnis
Diefenbach, Sarah
;
Hassenzahl, Marc
-
2017
Persistent link: https://www.econbiz.de/10011531023
Saved in:
3
Enhancing the effects of social network site marketing campaigns : if you want consumers to like you, ask them about themselves
Noort, Guda van
;
Antheunis, Marjolijn L.
;
Verlegh, …
- In:
International journal of advertising : the quarterly …
33
(
2014
)
2
,
pp. 235-252
Persistent link: https://www.econbiz.de/10010362925
Saved in:
4
Building brands with interactivity : the role of prior brand usage in the relation between perceived website interactivity and brand responses
Voorveld, Hilde A. M.
;
Noort, Guda van
;
Duijn, Meryl
- In:
The journal of brand management : an international journal
20
(
2012/13
)
7
,
pp. 608-622
Persistent link: https://www.econbiz.de/10009785362
Saved in:
5
Moderating influences on interactivity effects
Voorveld, Hilde
;
Noort, Guda van
- In:
Current insights and future trends : [extended versions …
,
(pp. 163-175)
.
2012
Persistent link: https://www.econbiz.de/10009748164
Saved in:
6
Neues aus der Usability-Branche : Arbeitssituation und Gehälter 2007
Hassenzahl, Marc
;
Diefenbach, Sarah
- In:
i-com : journal of interactive media
6
(
2007
)
2
,
pp. 44-47
Persistent link: https://www.econbiz.de/10003529054
Saved in:
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