//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Herbst, Uta"
~subject:"Brand"
~subject:"Physical distribution"
~subject:"Pricing strategy"
~subject:"Zielgruppe"
~type_genre:"Aufsatz im Buch"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"B-to-B-Marketing"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Brand
Physical distribution
Pricing strategy
Zielgruppe
B-to-B-Marketing
1
Business-to-business marketing
1
Markenartikel
1
Target group
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Aufsatz im Buch
Book section
1
Language
All
German
1
Author
All
Herbst, Uta
Binckebanck, Lars
3
Baumgarth, Carsten
2
Farrés, Rafael
2
Johansson, Magnus
2
Johnston, Wesley J.
2
Kaya, Murat
2
Lips, Thorsten
2
Peters, Linda D.
2
Preuß, Klaus-Jürgen
2
Stiving, Mark
2
Voeth, Markus
2
Özer, Özalp
2
Ahlers, Michael
1
Arnold, Ed
1
Aydin, Goker
1
Bauer, Andreas
1
Bazing, Edgar
1
Biesalski, Alexander
1
Brandes, Fritz
1
Brandstätter, Thomas
1
Budt, Michael
1
Bueno Merino, Pascale
1
Burmann, Christoph
1
Caro, Sönke
1
Cespedes, Frank V.
1
Chitturi, Pallavi
1
Chonko, Larry B.
1
Cressman, George E.
1
Diehl, Hans-Jörg
1
Diller, Hermann
1
Douven, Salima
1
Drews, Ralf
1
Esch, Franz-Rudolf
1
Freiling, Jörg
1
Gey, Thomas
1
Gnibba, Kumiko
1
Grandval, Samuel
1
Helmke, Stefan
1
Henkel, Sven
1
more ...
less ...
Published in...
All
B-to-B-Markenführung : Grundlagen, Konzepte, Best Practice
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Markenpersönlichkeitsmessung von B-to-B-Marken
Herbst, Uta
;
Voeth, Markus
- In:
B-to-B-Markenführung : Grundlagen, Konzepte, Best Practice
,
(pp. 713-729)
.
2010
Persistent link: https://www.econbiz.de/10003910071
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->