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~person:"Herrmann, Andreas"
~person:"Hilbert, Andreas"
~subject:"Deutschland"
~subject:"Kundenbindung"
~subject:"Produktgestaltung"
~type_genre:"Graue Literatur"
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Deutschland
Kundenbindung
Produktgestaltung
Beziehungsmarketing
5
Relationship marketing
5
Consumer behaviour
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Konsumentenverhalten
4
Germany
3
Theorie
3
Theory
3
Automotive industry
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Brand image
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Markenimage
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Bibliometrics
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Bibliometrie
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Causality analysis
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Customer journey
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Customer satisfaction
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Data Mining
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Data mining
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Data warehouse
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Erfolgsfaktor
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Marketing management
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Marketingmanagement
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cross-cultural research
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customer experience
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customer loyalty
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customer strategy
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Graue Literatur
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6
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German
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Herrmann, Andreas
Hilbert, Andreas
Bauer, Hans H.
12
Homburg, Christian
11
Huber, Frank
9
Wiedmann, Klaus-Peter
9
Spiller, Achim
6
Hammerschmidt, Maik
5
Vollhardt, Kai
5
Bayón, Tomás
4
Bendel, Klaus
4
Fürst, Andreas
4
Meffert, Heribert
4
Oehler, Andreas
4
Wangenheim, Florian von
4
Ernst, Holger
3
Görgmaier, Dietmar
3
Hennigs, Nadine
3
Hoyer, Wayne D.
3
Mühlbacher, Axel
3
Pezoldt, Kerstin
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Piller, Frank T.
3
Regier, Stefanie
3
Schnoor, Anje
3
Stock-Homburg, Ruth
3
Tscheulin, Dieter K.
3
Wolf, Cornelia
3
Benner, Eckhard
2
Berhanu, Samuel
2
Beutin, Nikolas
2
Blümel, Hermann
2
Dietrich, Martin
2
Erbel, Christiane
2
Falk, Tomas
2
Fischer, Thomas M.
2
Fuchs, Martina
2
Gedenk, Karen
2
Gegner, Martin
2
Hahn, Olaf
2
Helm, Roland
2
Helmig, Bernd
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Technische Universität Dresden
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Dresdner Beiträge zur Wirtschaftsinformatik
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Arbeitspapiere zur mathematischen Wirtschaftsforschung
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ECONIS (ZBW)
4
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1
Development of a causal alumni loyalty model : cross-cultural and cross-gender investigations
Iskhakova, Lilia
-
2020
Persistent link: https://www.econbiz.de/10012488489
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2
Data Mining Projekte im unternehmerischen Umfeld : eine empirische Studie deutscher Unternehmen
Hilbert, Andreas
(
contributor
)
-
2002
Persistent link: https://www.econbiz.de/10001935106
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3
Entwicklung eines Erklärungsmodells der Kundenbindung : am Beispiel des High-involvement-Produktes Automobil
Hilbert, Andreas
-
2004
Persistent link: https://www.econbiz.de/10013441082
Saved in:
4
Empirische Evaluation eines Kausalmodells zur Erklärung der Kundenbindung : am Beispiel des High-involvement-Produktes Automobil
Hilbert, Andreas
-
2004
Persistent link: https://www.econbiz.de/10013441083
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