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~person:"Hess, Thomas"
~person:"Jones, Rosalind"
~subject:"Beziehungsmarketing"
~subject:"Supplier relationship management"
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Beziehungsmarketing
Supplier relationship management
Software industry
17
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17
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7
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6
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6
Internationalisierung
6
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1950-2011
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Hess, Thomas
Jones, Rosalind
Rowley, Jennifer
4
Kupiec-Teahan, Beata
3
Müller, Thilo Andreas
3
Parry, Sara
3
Hakala, Henri
2
Kohtamäki, Marko
2
Krishna, S.
2
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ArabYarmohammadi, Mohammad
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Journal of marketing management : MM
1
Journal of small business and enterprise development
1
Journal of small business and entrepreneurship : JSBE ; the journal of the Canadian Council for Small Business and Entrepreneurship
1
Software-as-a-Service : Anbieterstrategien, Kundenbedürfnisse und Wertschöpfungsstrukturen
1
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ECONIS (ZBW)
4
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1
Customer-perceived value in business-to-business relationships : a study of software customers
Parry, Sara
;
Rowley, Jennifer
;
Jones, Rosalind
; …
- In:
Journal of marketing management : MM
28
(
2012
)
7/8
,
pp. 887-911
Persistent link: https://www.econbiz.de/10009577001
Saved in:
2
Marketing for survival : a comparative case study of SME software firms
Parry, Sara
;
Jones, Rosalind
;
Rowley, Jennifer
; …
- In:
Journal of small business and enterprise development
19
(
2012
)
4
,
pp. 712-728
Persistent link: https://www.econbiz.de/10009680508
Saved in:
3
Networks and customer relationships in a small software technology firm : a case study
Jones, Rosalind
;
Rowley, Jennifer
- In:
Journal of small business and entrepreneurship : JSBE ; …
24
(
2011
)
1
,
pp. 29-48
Persistent link: https://www.econbiz.de/10008987947
Saved in:
4
Das "as-a-Service"-Paradigma : Treiber von Veränderungen in der Software-Industrie?
Hilkert, Daniel
- In:
Software-as-a-Service : Anbieterstrategien, …
,
(pp. 57-74)
.
2010
Persistent link: https://www.econbiz.de/10014564808
Saved in:
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