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~person:"Hillebrand, Bas"
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Hillebrand, Bas
Nijssen, E. J.
52
Nijssen, E.J.
12
Borgh, Michel van der
9
Jong, Ad de
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Journal of service management
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Journal of the Academy of Marketing Science
1
The journal of product innovation management : an international publication of the Product Development & Management Association
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ECONIS (ZBW)
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Strategic value assessment and explorative learning opportunities with customers
Nijssen, E. J.
;
Hillebrand, Bas
;
De Jong, Jeroen P. J.
; …
- In:
The journal of product innovation management : an …
29
(
2012
)
6
,
pp. 91-102
Persistent link: https://www.econbiz.de/10010219671
Saved in:
2
Customer orientation and future market focus in NSD
Hillebrand, Bas
;
Kemp, Ron
;
Nijssen, E. J.
- In:
Journal of service management
22
(
2011
)
1
,
pp. 67-84
Persistent link: https://www.econbiz.de/10009010794
Saved in:
3
Exploring CRM effectiveness : an institutional theory perspective
Hillebrand, Bas
;
Nijholt, Jurriaan J.
;
Nijssen, E. J.
- In:
Journal of the Academy of Marketing Science
39
(
2011
)
4
,
pp. 592-608
Persistent link: https://www.econbiz.de/10009297193
Saved in:
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